Exa

280 Mac in other brands

High Fidelity Foundation · Liquid and cream

Depth

Lighter than 44% of the shades in our data

Undertone

Listed as neutral-warm from its retail listing

Swatch

Reads in between warm and cool #ce9973

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Yves Saint Laurent B65 in All Hours Longwear Natural Matte Foundation (likely close). In all, 320 ranges have a likely-close shade and 111 brands have one worth trying.

Closest shade in each brand

The 40 closest of 111 brands. The other 71 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Yves Saint Laurent

   B65 · All Hours Longwear Natural Matte Foundation

   Likely close Swatch reads about the same · listed neutral-cool

2. Kevyn Aucoin

   10 Medium EF · Foundation Balm

   Likely close Swatch reads about the same

3. Make Up For Ever

   Y415 · Ultra HD Invisible Cover Stick Foundation

   Likely close Swatch reads about the same · listed warm

4. Gucci

   260W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

   Likely close Swatch reads about the same · listed warm

5. Fenty Beauty

   370 · Pro Filt'r Hydrating Longwear Foundation

   Likely close Swatch reads about the same · listed neutral-warm

6. Becca Cosmetics

   3N3 Khaki · Ultimate Coverage 24 Hour Foundation

   Likely close Swatch reads about the same · listed neutral

7. Bobbi Brown

   Warm Almond · Skin Long-Wear Fluid Powder Foundation SPF 20

   Likely close Swatch reads about the same · listed warm

8. Origins

   610 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

   Likely close Swatch reads about the same · listed neutral

9. KVD Vegan Beauty

   045 Medium · True Portrait Medium Coverage Shake Foundation

   Likely close Swatch reads about the same · listed neutral-warm

10. MAC

    NW40 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

11. bareMinerals

    4N Neutral Tan · Blemish Rescue Salicylic Acid Loose Powder Foundation

    Likely close Swatch reads about the same · listed neutral

12. Clinique

    Fresh Beige · Acne Solutions Liquid Makeup

    Likely close Swatch reads about the same · listed neutral-cool

13. Tarte

    42N Tan Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

14. Wet n Wild

    Classic Beige · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

15. Huda Beauty

    455R · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

16. Catrice

    023W · Skin Like Tinted Moisturizer

    Likely close Swatch reads about the same · listed warm

17. NYX Professional Makeup

    Soft Beige · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

18. ILIA

    11 Matira · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral

19. KIKO Milano

    7.5NG Neutral Gold · Love Fusion 24H Moisture Radiant Foundation

    Likely close Swatch reads about the same · listed neutral-warm

20. Laura Mercier

    12 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed warm

21. Il Makiage

    212-88105 105 · After Party Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

22. Rimmel London

    210: Golden Beige – For Medium skin with Warm undertones · Lasting Finish 35 Hour Foundation

    Likely close Swatch reads about the same · listed warm

23. Ulta Beauty

    Medium To Tan Cool · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed cool

24. NARS

    Barcelona · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

25. Maybelline

    Honey · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

26. L'Oréal

    Sun Beige · Infallible Pro-Glow Foundation

    Likely close Swatch reads about the same

27. Charlotte Tilbury

    8.5 · Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

28. Clarins

    03 · Skin Illusion Tinted Moisturiser SPF 25

    Likely close Swatch reads about the same

29. Sephora Collection

    56 Mahogany · MicroSmooth Baked Powder Foundation

    Likely close Swatch reads about the same

30. Cover FX

    G60 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

31. CoverGirl

    45 - Medium Olive · Simply Ageless Skin Perfector Essence

    Likely close Swatch reads about the same · listed olive

32. Too Faced

    Warm Sand · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed warm

33. Essence

    50 Neutral Champagne · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

34. Clé de Peau Beauté

    O30 Medium Ocher · Radiant Cream Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

35. Urban Decay

    7.75 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

36. e.l.f. Cosmetics

    25 Light Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed neutral

37. Armani Beauty

    7.25 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

38. beautyblender

    3.65 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

39. Perricone MD

    Golden · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

40. Hourglass

    No. 4 Beige · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 71 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 500 Deep Like Me
• Amorepacific 208 Medium Yellow
• Anastasia Beverly Hills 315N
• Antonym Dark
• Au Naturale Seville
• Beauty Bakerie 327 Cool Neutral
• Benefit Cosmetics Shade 8
• Bite Beauty M90
• BLK/OPL Rich Caramel
• boscia Manhattan Beach
• Burt's Bees Classic Ivory
• ColourPop 145W Med Dark
• COOLA Golden
• Dermablend 43W
• Dior 5 Warm
• Dose Of Colors 122 Medium Tan
• Dr. Dennis Gross Skincare Medium/Deep
• Dr. Jart+ Medium
• Elcie Cosmetics Vanilla
• Estée Lauder 3W1 Tawny
• florence by mills LM070
• Flower Beauty M5 Caramel
• Givenchy Y305
• Guerlain 05C
• Haus Labs 300 Medium
• Hynt Beauty Honey Chestnut
• It Cosmetics 34 Medium Cool
• J.Cat Beauty Soft Tan
• jane iredale Fawn
• Josie Maran Medium Dark
• Jouer Cosmetics Maple
• Juice Beauty 15 Rosy Sand
• Juvia's Place 500 Bogota
• Koh Gen Do 301
• Kosas Light Medium Neutral 200
• L.A. Girl Medium Beige
• La Mer 41 Soft Cameo
• Lancôme 370 Dore 25 W
• Lawless Warmth
• lilah b. b classic
• Lorac 07
• Makeup Revolution F8.2
• Max Factor Honey
• Milani Soft Chai
• Milk Makeup Golden Tan
• Morphe F2.70 Neutral
• Natasha Denona 85 Wdark
• No7 Sandalwood 470N
• Nudestix 5 Nude
• Ofra Cosmetics 6
• Pacifica 20CM Cool Medium
• Pat McGrath Labs 17 Medium
• Physicians Formula Light to Medium
• Pretty Vulgar Shameless Skin
• PÜR DG1 Nutmeg
• Rare Beauty 310W
• Revlon 370 Toast
• rms beauty 33.5
• Shiseido 350 Maple
• Sisley Paris 4C (4) Honey
• Smashbox 2.15
• Smith & Cult 280 Warm
• surratt beauty 10 Surreal Skin
• The Ordinary 3.1 Y
• Tom Ford 5.5 Bisque
• UOMA Beauty T3N Honey Honey
• VDL V06 Warm Rich Brown
• W3LL People Medium Pink
• Wander Beauty Golden Tan
• Winky Lux Deep
• ZOEVA 210N Gifted

Filter every range in the shade finder

Next to it in High Fidelity Foundation

• 290 Seb (lighter)
• 270 Rebecca (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.