Foundation Shades

beautyblender

3.65 Neutral in other brands

Bounce Liquid Whip Long Wear Foundation · Liquid and cream

Depth
Lighter than 46% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads in between warm and cool #d29d74
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Armani Beauty 6.5 in Neo Nude Foundation (likely close). In all, 249 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Armani Beauty

    6.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed neutral

  2. L'Oréal

    Radiant Honey · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  3. Laura Mercier

    12 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed warm

  4. Clinique

    Fresh Beige · Acne Solutions Liquid Makeup

    Likely close Swatch reads about the same · listed neutral-cool

  5. Milani

    Soft Chai · Screen Queen Foundation

    Likely close Swatch reads about the same

  6. Tarte

    Medium-Tan · BB Tinted Treatment 12-Hour Primer Broad Spectrum SPF 30 Sunscreen

    Likely close Swatch reads about the same

  7. Urban Decay

    7.75 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  8. Lancôme

    5 Sand · Bienfait Teinté Beauty Balm Sunscreen Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed neutral-warm

  9. Smashbox

    2.15 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed cool

  10. Fenty Beauty

    370 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  11. KVD Vegan Beauty

    045 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  12. UOMA Beauty

    T3N Honey Honey · Say What?! Foundation

    Likely close Swatch reads about the same · listed olive

  13. Bobbi Brown

    Warm Almond · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  14. Origins

    610 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  15. Gucci

    260W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  16. MAC

    NW40 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  17. NARS

    Barcelona · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  18. Kevyn Aucoin

    10 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  19. Ulta Beauty

    Light To Medium Neutral · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed neutral

  20. Essence

    50 Neutral Champagne · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Beauty Bakerie

    329 Warm Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  22. Make Up For Ever

    Y405 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed warm

  23. Yves Saint Laurent

    BD60 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  24. Cover FX

    G50 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

  25. Wet n Wild

    Golden Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  26. ILIA

    11 Matira · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral

  27. Natasha Denona

    89WY · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed warm

  28. Shiseido

    350 Maple · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  29. Estée Lauder

    3W1 Tawny · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed warm

  30. Exa

    280 Mac · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  31. bareMinerals

    6.5 Desert · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads about the same · listed neutral-warm

  32. jane iredale

    Fawn · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed olive

  33. Becca Cosmetics

    3W3 Olive · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed olive

  34. Too Faced

    Golden · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  35. e.l.f. Cosmetics

    24 Light Warm · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed warm

  36. Kosas

    Light Medium Neutral 200 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-cool

  37. Charlotte Tilbury

    8.5 · Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  38. Givenchy

    Y300 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  39. Guerlain

    05C · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  40. Sephora Collection

    17 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Bounce Liquid Whip Long Wear Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.