Foundation Shades

Laura Mercier

12 in other brands

Smooth Finish Foundation Powder · Powder

Depth
Lighter than 45% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #d09c75
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is KVD Vegan Beauty 045 Medium in True Portrait Medium Coverage Shake Foundation (likely close). In all, 251 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. KVD Vegan Beauty

    045 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  2. Fenty Beauty

    370 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  3. Clinique

    Fresh Beige · Acne Solutions Liquid Makeup

    Likely close Swatch reads about the same · listed neutral-cool

  4. L'Oréal

    Radiant Honey · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  5. Bobbi Brown

    Warm Almond · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  6. Origins

    610 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Kevyn Aucoin

    10 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  8. Armani Beauty

    6.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed neutral

  9. beautyblender

    3.65 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  10. ILIA

    11 Matira · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Gucci

    260W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  12. MAC

    NW40 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  13. Tarte

    42N Tan Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

  14. Essence

    50 Neutral Champagne · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  15. Urban Decay

    7.75 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  16. Lancôme

    5 Sand · Bienfait Teinté Beauty Balm Sunscreen Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed neutral-warm

  17. Exa

    280 Mac · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  18. Milani

    Soft Chai · Screen Queen Foundation

    Likely close Swatch reads about the same

  19. bareMinerals

    15 Neutral Medium · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  20. NARS

    Barcelona · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  21. Ulta Beauty

    Tan Warm · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed warm

  22. Smashbox

    2.15 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed cool

  23. Make Up For Ever

    Y340 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  24. Givenchy

    Y305 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  25. Yves Saint Laurent

    B65 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  26. Too Faced

    Warm Sand · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed warm

  27. Shiseido

    350 Maple · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Estée Lauder

    3W1 Tawny · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed warm

  29. Charlotte Tilbury

    8.5 · Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  30. UOMA Beauty

    T3N Honey Honey · Say What?! Foundation

    Likely close Swatch reads about the same · listed olive

  31. Beauty Bakerie

    329 Warm Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  32. Wet n Wild

    Golden Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  33. Huda Beauty

    220N Custard · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  34. Becca Cosmetics

    3W3 Olive · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed olive

  35. Rare Beauty

    310W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed warm

  36. NYX Professional Makeup

    Medium Olive · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same · listed olive

  37. Cover FX

    G50 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

  38. Natasha Denona

    85 Wdark · Foundation X+

    Likely close Swatch reads about the same · listed warm

  39. Sephora Collection

    17 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

  40. Guerlain

    04W · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Smooth Finish Foundation Powder

  • 11 (lighter)
  • 13 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.