Foundation Shades

Tarte

12N in other brands

SEA Water Foundation Broad Spectrum SPF 15 · Liquid and cream

Depth
Lighter than 80% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads warmer than most shades this deep #e5c4a2
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Rare Beauty 170W in Liquid Touch Weightless Foundation (likely close). In all, 228 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Rare Beauty

    170W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed olive

  2. Sephora Collection

    7 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

  3. Laura Mercier

    Beige Ivory · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  4. Bobbi Brown

    Sand · Skin Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  5. Guerlain

    02W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  6. Fenty Beauty

    125 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  7. Smith & Cult

    150 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  8. Givenchy

    Y110 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  9. Charlotte Tilbury

    4 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Urban Decay

    40CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

  11. Make Up For Ever

    Y315 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  12. Benefit Cosmetics

    Shade 3 Light Neutral Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  13. Armani Beauty

    1.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Wander Beauty

    Light Medium · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed warm

  15. Milani

    Creamy Nude · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

  16. e.l.f. Cosmetics

    0.5 Fair Cool · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed cool

  17. L'Oréal

    420 - True Beige · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  18. ZOEVA

    040W Artist · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  19. Lancôme

    220 Buff C · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  20. Dior

    4 Warm Olive · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed olive

  21. Tarte

    22S Light Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  22. Hourglass

    Golden · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed warm

  23. Catrice

    002 Porcelain Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  24. jane iredale

    Radiant · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed neutral

  25. Ulta Beauty

    Light to Medium Neutral · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  26. Lawless

    Mesa · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed warm

  27. Morphe

    F1.70 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Too Faced

    Porcelain · Born This Way Foundation

    Likely close Swatch reads about the same · listed neutral

  29. Maybelline

    220 Natural Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  30. Juvia's Place

    720 Bali · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral

  31. Estée Lauder

    1C1 Cool Bone · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed cool

  32. Pacifica

    37WL Warm Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

  33. Huda Beauty

    400G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  34. NYX Professional Makeup

    Soft Beige · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

  35. Anastasia Beverly Hills

    210N · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  36. KVD Vegan Beauty

    004 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral

  37. Burt's Bees

    Porcelain · Goodness Glows Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  38. bareMinerals

    06 Cashmere · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  39. Natasha Denona

    41 YLight Medium · Foundation X+

    Likely close Swatch reads about the same · listed warm

  40. Makeup Revolution

    F4 · Fast Base Stick Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in SEA Water Foundation Broad Spectrum SPF 15

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.