Origins

100 in other brands

Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation · Liquid and cream

Depth: Lighter than 79% of the shades in our data
Undertone: Listed as cool from its retail listing
Swatch: Reads in between warm and cool #e3c3a6
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Make Up For Ever Y218 in Reboot Active Care Revitalizing Foundation (likely close). In all, 227 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Make Up For Ever

Y218 · Reboot Active Care Revitalizing Foundation

Likely close Swatch reads about the same · listed neutral
Jouer Cosmetics

Linen · Essential High Coverage Crème Foundation

Likely close Swatch reads about the same · listed warm
Burt's Bees

Porcelain · Goodness Glows Liquid Foundation

Likely close Swatch reads about the same · listed cool
Laura Mercier

Cashew Beige · Silk Crème Moisturizing Photo Edition Foundation

Likely close Swatch reads about the same · listed neutral-warm
e.l.f. Cosmetics

13 Fair Neutral · Soft Glam Satin Foundation

Likely close Swatch reads about the same · listed neutral
Estée Lauder

1W2 Sand · Futurist Hydra Rescue Moisturizing Makeup SPF 45

Likely close Swatch reads about the same · listed olive
Ulta Beauty

Light Warm · Effortless Effect Foundation

Likely close Swatch reads about the same · listed warm
Guerlain

035W · L'Essentiel Natural Longwear Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Armani Beauty

4 · Luminous Silk Compact Powder Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

06 Cashmere · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

Likely close Swatch reads about the same · listed neutral-warm
Hourglass

Light Beige · Illusion Hyaluronic Skin Tint

Likely close Swatch reads about the same · listed cool
Exa

460 Gretta · High Fidelity Foundation

Likely close Swatch reads about the same
Too Faced

Seashell · Born This Way Pressed Powder Foundation

Likely close Swatch reads about the same · listed cool
Dior

3 Warm Olive · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed olive
Tarte

16S Fair-Light Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed warm
ColourPop

50W Light · Pretty Fresh Foundation

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Light Ivory · Can't Stop Won't Stop Foundation

Likely close Swatch reads about the same · listed cool
MAC

N4.75 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
PÜR

MG2 Bisque · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

Likely close Swatch reads about the same · listed warm
jane iredale

Radiant · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same · listed neutral
Charlotte Tilbury

4.5 · Light Wonder Foundation

Likely close Swatch reads about the same · listed neutral
Bobbi Brown

3.5 Warm Beige · Skin Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Wet n Wild

Soft Ivory · Photo Focus Dewy Foundation

Likely close Swatch reads about the same
Lancôme

220 Buff C · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

Likely close Swatch reads about the same
Physicians Formula

Fair · Silk Foundation Elixir

Likely close Swatch reads about the same
Givenchy

Y110 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Beauty Bakerie

345 Warm · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed warm
beautyblender

2.10 Cool · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed cool
Kosas

Very Light Neutral 100 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed neutral
Juvia's Place

710 Maricao · I Am Magic Foundation

Likely close Swatch reads about the same · listed neutral-warm
VDL

A04 Cool Medium Beige · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed cool
Sephora Collection

5 Crepe · Matte Perfection Tinted Moisturizer

Likely close Swatch reads about the same
Tom Ford

2.0 Buff · Traceless Soft Matte Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

F4 · Fast Base Stick Foundation

Likely close Swatch reads about the same · listed neutral
Natasha Denona

41 YLight Medium · Foundation X+

Likely close Swatch reads about the same · listed warm
ZOEVA

050N Beautiful · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed neutral
CoverGirl

210 Classic Ivory · Olay Simply Ageless Foundation

Likely close Swatch reads about the same
Urban Decay

40CP · Stay Naked The Fix Powder Foundation

Likely close Swatch reads about the same · listed cool
Fenty Beauty

125 · Pro Filt'r Soft Matte Longwear Foundation

Likely close Swatch reads about the same
Anastasia Beverly Hills

210N · Luminous Foundation

Likely close Swatch reads about the same · listed neutral-warm

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

110 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.