Foundation Shades

Milani

Ivory in other brands

Conceal + Perfect 2-in-1 Foundation + Concealer · Liquid and cream

Depth
Lighter than 93% of the shades in our data
Undertone
Not listed
Swatch
Reads cooler than most shades this deep #f9d1b8
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX G10 in Power Play Foundation (likely close). In all, 190 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    G10 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  2. L'Oréal

    410 - Ivory · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  3. Natasha Denona

    P1 - Fair Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed warm

  4. KVD Vegan Beauty

    40 Light N · Lock-It Foundation

    Likely close Swatch reads about the same

  5. Gucci

    110C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  6. Tom Ford

    3.5 Ivory Rose · Traceless Foundation Stick

    Likely close Swatch reads about the same

  7. Laura Mercier

    2 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed cool

  8. NARS

    L1 Oslo · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  9. Makeup Revolution

    F7 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Make Up For Ever

    Y245 · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed warm

  11. Too Faced

    Cloud · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  12. La Mer

    110 Shell · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  13. Milk Makeup

    Crème · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  14. Maybelline

    115 Ivory · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads warmer

  15. Becca Cosmetics

    1C1 Alabaster · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  16. Bobbi Brown

    1 Warm Ivory · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed warm

  17. Tarte

    22H · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads warmer · listed warm

  18. Lancôme

    220 Versatile Buff II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  19. Charlotte Tilbury

    3 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

  20. Shiseido

    150 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads warmer

  21. Haus Labs

    015 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  22. Dose Of Colors

    106 Fair · Meet Your Hue Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  23. Dr. Dennis Gross Skincare

    Light/Medium · Instant Radiance Sun Defense Sunscreen Broad Spectrum SPF 40

    Likely close Swatch reads about the same

  24. J.Cat Beauty

    Rose Beige · Skinsurance Max Coverage Silky Foundation

    Likely close Swatch reads about the same

  25. ILIA

    Texel · True Skin Serum Foundation

    Likely close Swatch reads cooler · listed neutral-cool

  26. Morphe

    Hint of Pecan · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads about the same · listed neutral-warm

  27. bareMinerals

    01 Fair · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  28. Dior

    015 Tender Beige · Diorskin Forever Undercover Foundation

    Likely close Swatch reads about the same · listed neutral

  29. Fenty Beauty

    180 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads warmer · listed warm

  30. PÜR

    Porcelain · 4-In-1 Foundation Stick

    Likely close Swatch reads warmer · listed neutral

  31. Rare Beauty

    140C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  32. florence by mills

    F010 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed cool

  33. Clinique

    CN 10 Alabaster · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  34. Revlon

    200 Nude · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  35. Pat McGrath Labs

    10 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  36. CoverGirl

    Buff Beige · Simply Ageless 3-In-1 Liquid Foundation

    Likely close Swatch reads warmer

  37. Milani

    Warm Shell · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  38. Pacifica

    36CL Cool Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  39. Kevyn Aucoin

    01 Light EF · Foundation Balm

    Likely close Swatch reads warmer

  40. Beauty Bakerie

    349 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Conceal + Perfect 2-in-1 Foundation + Concealer

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.