Foundation Shades

Sephora Collection

4 Cotton in other brands

Matte Perfection Tinted Moisturizer · Skin tint, BB and CC

Depth
Lighter than 86% of the shades in our data
Undertone
Not listed
Swatch
Reads cooler than most shades this deep #eec7b0
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Milani Warm Porcelain in Conceal + Perfect Smooth Finish Cream-To-Powder Foundation (likely close). In all, 216 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Milani

    Warm Porcelain · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same · listed warm

  2. Tarte

    29N · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral

  3. Sephora Collection

    10 Ivory · Matte Perfection Full Coverage Foundation

    Likely close Swatch reads about the same

  4. L'Oréal

    415 - Rose Ivory · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  5. Make Up For Ever

    Y225 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  6. KVD Vegan Beauty

    105 Fair · Lock-It Powder Foundation Refills

    Likely close Swatch reads about the same

  7. La Mer

    320 Blush · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  8. Wander Beauty

    Medium · Nude Illusion Liquid Foundation

    Likely close Swatch reads about the same

  9. Kevyn Aucoin

    04 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

  10. Dior

    3 Cool Rosy · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed cool

  11. Antonym

    Beige Light · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads about the same

  12. Koh Gen Do

    2 · Aqua Foundation

    Likely close Swatch reads about the same · listed cool

  13. bareMinerals

    05 Fairly Medium · Matte Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed cool

  14. Maybelline

    122 Creamy Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  15. Becca Cosmetics

    1C1 Alabaster · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  16. ILIA

    Bowen · True Skin Serum Foundation

    Likely close Swatch reads about the same · listed warm

  17. Yves Saint Laurent

    B30 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  18. Cover FX

    N20 · Power Play Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Too Faced

    Snow · Born This Way Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  20. Bobbi Brown

    0 Porcelain · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Laura Mercier

    Ecru · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads about the same · listed cool

  22. Ulta Beauty

    Light Cool · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed cool

  23. Shiseido

    110 Alabaster · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  24. NYX Professional Makeup

    Light Porcelain · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Beauty Bakerie

    347 Cool · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed cool

  26. Natasha Denona

    40N · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  27. NARS

    L2.5 Yukon · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed cool

  28. Clinique

    CN 10 Alabaster · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  29. Fenty Beauty

    200 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  30. Lancôme

    220 Versatile Buff II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  31. Milk Makeup

    Buff · Flex Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  32. MAC

    NW20 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  33. Bite Beauty

    L20 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed warm

  34. It Cosmetics

    20.5 Light Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

  35. rms beauty

    11 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads about the same · listed warm

  36. Smith & Cult

    110 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads warmer · listed neutral

  37. Rare Beauty

    140C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  38. Gucci

    110C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  39. Tom Ford

    3.5 Ivory Rose · Traceless Foundation Stick

    Likely close Swatch reads about the same

  40. Givenchy

    P100 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Matte Perfection Tinted Moisturizer

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.