Foundation Shades

Bobbi Brown

Golden in other brands

Skin Long-Wear Fluid Powder Foundation SPF 20 · Liquid and cream

Depth
Lighter than 46% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads in between warm and cool #cc9f7b
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Too Faced Honey in Born This Way Foundation (likely close). In all, 243 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Too Faced

    Honey · Born This Way Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Juvia's Place

    500 Bogota · I Am Magic Foundation

    Likely close Swatch reads about the same · listed warm

  3. Urban Decay

    40WY · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  4. NYX Professional Makeup

    Buff · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Origins

    400 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed warm

  6. L'Oréal

    True Beige · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  7. Sephora Collection

    17 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

  8. Guerlain

    04W · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  9. Natasha Denona

    90N · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Laura Mercier

    4W1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed warm

  11. Givenchy

    Y305 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  12. Armani Beauty

    8 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed neutral

  13. CoverGirl

    580 Tan · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

  14. bareMinerals

    10 Medium · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  15. Ulta Beauty

    Tan Warm · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed warm

  16. MAC

    NC27 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral

  17. Estée Lauder

    3N1 Ivory Beige · Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15

    Likely close Swatch reads about the same · listed neutral

  18. PÜR

    TG6 Honey · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed olive

  19. Make Up For Ever

    Y340 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  20. It Cosmetics

    31.5 Medium Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

  21. Beauty Bakerie

    333 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

  22. VDL

    V05 Warm Deep Tan · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  23. Huda Beauty

    220N Custard · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  24. Tom Ford

    7.7 Honey · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Il Makiage

    212-66075 75 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed cool

  26. Dermablend

    43W · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads about the same · listed warm

  27. Fenty Beauty

    6 · Eaze Drop Lightweight Blurring Skin Tint

    Likely close Swatch reads about the same

  28. ColourPop

    145W Med Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

  29. Lorac

    12 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  30. Kevyn Aucoin

    09 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  31. Lancôme

    310 Clair 30 C · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  32. Kosas

    Light Medium Neutral 200 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-cool

  33. KVD Vegan Beauty

    048 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  34. Exa

    290 Seb · High Fidelity Foundation

    Likely close Swatch reads about the same · listed olive

  35. Makeup Revolution

    F8.2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  36. Tarte

    34S medium sand · face tape foundation

    Likely close Swatch reads about the same · listed warm

  37. Wet n Wild

    Golden Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  38. ILIA

    11 Matira · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral

  39. Essence

    50 Neutral Champagne · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  40. Lawless

    Nomad · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Skin Long-Wear Fluid Powder Foundation SPF 20

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.