Natasha Denona

40N in other brands

Transformatte Pore Vanishing Matte Foundation · Liquid and cream

Depth

Lighter than 85% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads cooler than most shades this deep #eac7b2

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Beauty Bakerie 347 Cool in InstaBake Aqua Glass Foundation (likely close). In all, 218 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Beauty Bakerie

   347 Cool · InstaBake Aqua Glass Foundation

   Likely close Swatch reads about the same · listed cool

2. Koh Gen Do

   2 · Aqua Foundation

   Likely close Swatch reads about the same · listed cool

3. MAC

   NW20 · Studio Fix Powder Plus Foundation

   Likely close Swatch reads about the same · listed cool

4. Sephora Collection

   3 · Clean Glowing Skin Foundation

   Likely close Swatch reads about the same · listed cool

5. Dior

   3 Cool Rosy · BACKSTAGE Face & Body Foundation

   Likely close Swatch reads about the same · listed cool

6. Laura Mercier

   1C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

   Likely close Swatch reads about the same · listed cool

7. Maybelline

   120 Classic Ivory · Fit Me Matte + Poreless Liquid Foundation

   Likely close Swatch reads about the same

8. boscia

   Venice · Skin Perfecting BB Cream Broad Spectrum SPF 30

   Likely close Swatch reads about the same · listed neutral

9. Too Faced

   Snow · Born This Way Foundation

   Likely close Swatch reads about the same · listed neutral-cool

10. Yves Saint Laurent

    B30 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral

11. Milani

    Warm Porcelain · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same · listed warm

12. Natasha Denona

    25 WLight · Foundation X+

    Likely close Swatch reads about the same · listed warm

13. Wander Beauty

    Medium · Nude Illusion Liquid Foundation

    Likely close Swatch reads about the same

14. KVD Vegan Beauty

    105 Fair · Lock-It Powder Foundation Refills

    Likely close Swatch reads about the same

15. Antonym

    Beige Light · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads about the same

16. Makeup Revolution

    F3 · Conceal & Hydrate Foundation

    Likely close Swatch reads about the same · listed cool

17. NYX Professional Makeup

    Light Porcelain · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed neutral

18. Tarte

    22B Light Beige · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

19. Make Up For Ever

    Y225 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

20. Smith & Cult

    110 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

21. Il Makiage

    212-66010 10 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed cool

22. ColourPop

    40N Light · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed neutral

23. Cover FX

    N20 · Power Play Foundation

    Likely close Swatch reads about the same · listed neutral

24. Ulta Beauty

    Fair Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads warmer · listed cool

25. Urban Decay

    10 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed neutral

26. jane iredale

    Satin · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed neutral

27. PÜR

    LP5 Ivory · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads warmer · listed cool

28. L'Oréal

    415 - Rose Ivory · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

29. Fenty Beauty

    200 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

30. Kevyn Aucoin

    04 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

31. Bite Beauty

    L10 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads cooler · listed cool

32. La Mer

    200 Dune · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads cooler · listed cool

33. Becca Cosmetics

    1C1 Alabaster · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

34. ILIA

    10 Porto Ferro · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed warm

35. NARS

    Terre Neuve · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed neutral

36. Jouer Cosmetics

    Warm Ivory · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed warm

37. bareMinerals

    9.5 Flax · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed cool

38. Clinique

    Light · Moisture Surge CC Cream Hydrating Colour Corrector Broad Spectrum SPF 30

    Likely close Swatch reads about the same

39. UOMA Beauty

    T2C White Pearl · Say What?! Foundation

    Likely close Swatch reads cooler · listed cool

40. Morphe

    F1.30 Cool · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay Light/Medium
• Amorepacific 102 Light Pink
• Anastasia Beverly Hills 210N
• Armani Beauty 2
• Au Naturale Porcelain
• beautyblender 2.10 Cool
• Benefit Cosmetics Shade 1 Fair Cool
• Bobbi Brown 4 Natural
• Burt's Bees Porcelain
• Catrice 040 Warm Beige
• Charlotte Tilbury 3 Fair
• CoverGirl 230 Classic Beige
• Dermablend 0N
• Dose Of Colors 106 Fair
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ light to medium skin
• e.l.f. Cosmetics 1 Fair Neutral Peach
• Elcie Cosmetics Porcelain
• Essence 10 Cool Porcelain
• Estée Lauder 2N1 Desert Beige
• Exa 480 Liam
• florence by mills F010
• Flower Beauty L2 Ivory
• Givenchy N01
• Gucci 110C
• Guerlain 01C
• Haus Labs 050 Fair
• Hourglass No. 1.5 Nude
• Huda Beauty 300N
• Hynt Beauty Sand
• It Cosmetics 20.5 Light Neutral
• J.Cat Beauty Rose Beige
• Josie Maran RG10 Supernatural
• Juice Beauty 11 Rosy Beige
• Juvia's Place 730 Isla
• Kosas 03 Tone
• L.A. Girl Porcelain
• Lancôme 240 Versatile Rose Clair II
• Lawless Sunrise
• lilah b. b original
• Lorac 03
• Milk Makeup Buff
• Nudestix 2.5 Nude
• Origins 200
• Pacifica 36CL Cool Light
• Pat McGrath Labs 8 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• Rare Beauty 140C
• Revlon 200 Nude
• rms beauty 11
• Shiseido 110 Alabaster
• Smashbox 1.0
• surratt beauty 2 Surreal Skin
• The Ordinary 1.2 P
• Tom Ford 0.4 Rose
• VDL V03 Warm Medium Beige
• W3LL People Dark Neutral
• Wet n Wild Rose Ivory
• Winky Lux Light
• ZOEVA 090C Charismatic

Filter every range in the shade finder

Next to it in Transformatte Pore Vanishing Matte Foundation

• 35R (lighter)
• 41WY (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.