Foundation Shades

Morphe

F2.40 Neutral in other brands

Fluidity Full-Coverage Foundation · Liquid and cream

Depth
Lighter than 51% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads warmer than most shades this deep #d0a271
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Benefit Cosmetics Shade 6 Medium Warm in Hello Happy Velvet Powder Foundation (likely close). In all, 248 ranges have a likely-close shade and 110 brands have one worth trying.

Closest shade in each brand

The 40 closest of 110 brands. The other 70 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Benefit Cosmetics

    Shade 6 Medium Warm · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads about the same · listed warm

  2. Fenty Beauty

    345 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed olive

  3. bareMinerals

    21 Sable · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed warm

  4. Estée Lauder

    2N2 Buff · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed neutral

  5. Armani Beauty

    7 · Designer Lift Smoothing Firming Full Coverage Foundation with SPF 20

    Likely close Swatch reads about the same · listed cool

  6. The Ordinary

    3.0 R · Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  7. Clarins

    04 · Skin Illusion Tinted Moisturiser SPF 25

    Likely close Swatch reads about the same

  8. Pacifica

    20CM Cool Medium · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  9. NARS

    MD1 Syracuse · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  10. Bobbi Brown

    Warm Natural · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  11. Lancôme

    420 Bisque N · Teint Idole Ultra Longwear Foundation Stick SPF 21

    Likely close Swatch reads about the same

  12. Catrice

    046N · Nude Drop Tinted Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Anastasia Beverly Hills

    310C · Luminous Foundation

    Likely close Swatch reads about the same · listed olive

  14. KVD Vegan Beauty

    52.5 Medium N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  15. Beauty Bakerie

    331 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

  16. Max Factor

    Soft Sand · Lasting Performance Foundation

    Likely close Swatch reads about the same

  17. Dermablend

    40C Sepia · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

  18. Sephora Collection

    31 Y · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  19. Tarte

    22G Light Golden · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  20. Essence

    01 · Natural Matte Mousse Foundation

    Likely close Swatch reads about the same

  21. L.A. Girl

    Natural · Pro.Matte Foundation

    Likely close Swatch reads about the same

  22. MAC

    NC20 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral-warm

  23. Natasha Denona

    85WN · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  24. beautyblender

    3.55 Neutral/Olive · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed olive

  25. Dior

    2.5 Warm Olive · Dior Airflash Spray Foundation

    Likely close Swatch reads about the same · listed olive

  26. Hourglass

    Warm Amber · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  27. e.l.f. Cosmetics

    22 Light Warm · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed warm

  28. Charlotte Tilbury

    8 NEUTRAL · Beautiful Skin Foundation

    Likely close Swatch reads about the same · listed neutral

  29. It Cosmetics

    Medium Tan · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads about the same · listed warm

  30. jane iredale

    Honey Bronze · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed cool

  31. Too Faced

    Latte · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed olive

  32. Maybelline

    Warm Nude · Fit Me Dewy + Smooth Foundation

    Likely close Swatch reads about the same · listed warm

  33. Smashbox

    2.35 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

  34. Smith & Cult

    300 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

  35. L'Oréal

    482 - Radiant Sun · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  36. Pat McGrath Labs

    16 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  37. Kevyn Aucoin

    10.5 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  38. PÜR

    TG3 Light Tan · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed olive

  39. Milk Makeup

    Honey · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

  40. Laura Mercier

    Buff · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 70 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Fluidity Full-Coverage Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.