Foundation Shades

Ulta Beauty

Medium Neutral in other brands

Moisturizing Foundation Stick · Stick

Depth
Lighter than 52% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads in between warm and cool #d4a57a
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is MAC NW15 in Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control (likely close). In all, 245 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. MAC

    NW15 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral

  2. Essence

    30 Neutral Ivory · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Fenty Beauty

    300 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  4. Laura Mercier

    Buff · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Smashbox

    1.1 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral

  6. Milani

    Natural Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

  7. Lancôme

    340 Clair 35 N · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  8. Natasha Denona

    YN6 - Light Medium Yellow · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed warm

  9. Too Faced

    Sand · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  10. L.A. Girl

    Natural · Pro.Matte Foundation

    Likely close Swatch reads about the same

  11. Bobbi Brown

    Golden Natural · Skin Foundation Stick

    Likely close Swatch reads about the same · listed warm

  12. KVD Vegan Beauty

    021 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Sephora Collection

    27 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  14. Ulta Beauty

    Light to Medium Warm · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  15. Givenchy

    Y325 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  16. Kevyn Aucoin

    08 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  17. Armani Beauty

    7.75 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  18. Dior

    2.5 Warm Olive · Dior Airflash Spray Foundation

    Likely close Swatch reads about the same · listed olive

  19. Gucci

    240W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  20. Revlon

    220 Natural Beige · ColorStay Light Cover Liquid Foundation

    Likely close Swatch reads about the same

  21. Lorac

    07 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Estée Lauder

    2W1 Dawn · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed warm

  23. Guerlain

    045W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  24. Exa

    310 Brandy · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  25. Haus Labs

    145 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  26. PÜR

    MG5 Beige · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  27. Benefit Cosmetics

    Shade 6 Medium Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  28. Catrice

    039 Warm Driftwood · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  29. L'Oréal

    Sand · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  30. It Cosmetics

    Medium · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  31. Wet n Wild

    Buff Bisque · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

  32. Tom Ford

    8.7 Golden Almond · Traceless Foundation Stick

    Likely close Swatch reads about the same · listed warm

  33. Urban Decay

    6.0 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  34. Huda Beauty

    240N Toasted Coconut · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  35. Milk Makeup

    Golden Sand · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

  36. Make Up For Ever

    Y365 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed warm

  37. Kosas

    Light Medium Neutral 200 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-cool

  38. Tarte

    Light-Medium Neutral · Amazonian Clay Full Coverage Airbrush Foundation

    Likely close Swatch reads about the same · listed neutral

  39. Clinique

    Fresh Honey · Acne Solutions Liquid Makeup

    Likely close Swatch reads about the same · listed neutral-cool

  40. NYX Professional Makeup

    True Beige · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Moisturizing Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.