Foundation Shades

Tarte

20B light beige in other brands

Shape Tape Cloud Coverage · Liquid and cream

Depth
Lighter than 92% of the shades in our data
Undertone
Listed as cool on the brand's website
Swatch
Reads cooler than most shades this deep #f9cdb3
Data
Tarte's own website, October 2026 (how we collect it)

The closest shade in another brand is Tarte 20B light beige in Shape Tape Pressed Powder Foundation (likely close). In all, 242 ranges have a likely-close shade and 108 brands have one worth trying.

Closest shade in each brand

The 40 closest of 108 brands. The other 68 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Tarte

    20B light beige · Shape Tape Pressed Powder Foundation

    Likely close Swatch reads about the same · listed cool

  2. Milk Makeup

    Crème · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  3. Dr. Dennis Gross Skincare

    Light/Medium · Instant Radiance Sun Defense Sunscreen Broad Spectrum SPF 40

    Likely close Swatch reads about the same

  4. KVD Vegan Beauty

    42 Light N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Tom Ford

    3.5 Ivory Rose · Traceless Foundation Stick

    Likely close Swatch reads about the same

  6. J.Cat Beauty

    Rose Beige · Skinsurance Max Coverage Silky Foundation

    Likely close Swatch reads about the same

  7. bareMinerals

    01 Fair · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  8. florence by mills

    F010 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed cool

  9. CoverGirl

    405 - Fair Cool · Clean Fresh Blurring Skin Tint SPF 30

    Likely close Swatch reads about the same · listed cool

  10. Bobbi Brown

    0 Porcelain · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Rare Beauty

    140C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  12. Natasha Denona

    RN2.5 - Fair Light Rosy · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed cool

  13. Cover FX

    G10 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  14. Too Faced

    Cloud · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  15. Sisley Paris

    1C Petal · Phyto-Teint Ultra Eclat

    Likely close Swatch reads about the same · listed cool

  16. NARS

    L1 Oslo · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  17. Milani

    Ivory · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

  18. Makeup Revolution

    F7 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Dior

    020 Light Beige · Diorskin Forever Undercover Foundation

    Likely close Swatch reads about the same · listed neutral

  20. KIKO Milano

    2 NG Neutral Gold · Unlimited 24H Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  21. Make Up For Ever

    Y305 · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed warm

  22. e.l.f. Cosmetics

    3 Fair Cool · Halo Glow Skin Tint SPF 50

    Likely close Swatch reads about the same · listed cool

  23. Gucci

    110C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  24. Maybelline

    122 Creamy Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  25. L'Oréal

    2 Rosy Light · True Match Hyaluron Tinted Balm Foundation

    Likely close Swatch reads about the same · listed cool

  26. Revlon

    110 Ivory · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  27. Haus Labs

    070 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Pacifica

    36CL Cool Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  29. Lancôme

    220 Versatile Buff II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  30. Laura Mercier

    2 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed cool

  31. Becca Cosmetics

    1C1 Alabaster · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  32. Morphe

    Hint of Pecan · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads warmer · listed neutral-warm

  33. Clinique

    0.5 Breeze · Beyond Perfecting Powder Foundation + Concealer

    Likely close Swatch reads cooler · listed neutral-cool

  34. Givenchy

    P100 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  35. Max Factor

    C10 Fair Porcelain · Facefinity All Day Flawless 3 in 1 Foundation

    Likely close Swatch reads about the same

  36. Wander Beauty

    Tan · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed olive

  37. Huda Beauty

    315B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

  38. Shiseido

    110 Alabaster · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  39. La Mer

    110 Shell · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  40. Charlotte Tilbury

    3 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads warmer · listed cool

Closest shade in the other 68 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Shape Tape Cloud Coverage

Colours come from Tarte's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.