Foundation Shades

MAC

NW35 in other brands

Studio Fix Soft Matte Foundation Stick · Stick

Depth
Lighter than 40% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads in between warm and cool #d69362
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX 60 G+ in Power Play Foundation (likely close). In all, 182 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    60 G+ · Power Play Foundation

    Likely close Swatch reads about the same · listed olive

  2. Ulta Beauty

    Tan Warm · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  3. Clinique

    WN 54 Honey Wheat · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  4. bareMinerals

    19 Toffee · BAREPRO Performance Wear Powder Foundation

    Likely close Swatch reads about the same · listed warm

  5. jane iredale

    M10 · Beyond Matte Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  6. MAC

    NC41 · Pro Longwear Nourishing Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  7. Laura Mercier

    14 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed warm

  8. Kosas

    Medium Tan Warm 250 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  9. UOMA Beauty

    T1W Bronze Venus · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  10. KVD Vegan Beauty

    54 Medium N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  11. L'Oréal

    485 - Golden Sun · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  12. Estée Lauder

    6N1 Mocha · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  13. J.Cat Beauty

    Soft Tan · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

  14. Fenty Beauty

    310 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  15. Charlotte Tilbury

    10 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

  16. Tarte

    44H Tan Honey · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  17. beautyblender

    3.75 Warm · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  18. Too Faced

    Warm Sand · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  19. NARS

    MD3 Càdiz · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed neutral

  20. Gucci

    330W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  21. Urban Decay

    70WO · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed warm

  22. Lancôme

    420 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  23. Dose Of Colors

    122 Medium Tan · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  24. Maybelline

    Toffee · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  25. Sephora Collection

    35 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  26. e.l.f. Cosmetics

    34 Medium Cool · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed cool

  27. Natasha Denona

    NY11 - Tan Neutral Yellow · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  28. Milani

    Tan · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads warmer

  29. Wet n Wild

    Amber · PhotoFocus Stick Foundation

    Likely close Swatch reads about the same

  30. Dior

    051 Praline · Diorskin Forever Undercover Foundation

    Likely close Swatch reads about the same · listed warm

  31. Guerlain

    05C · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  32. It Cosmetics

    Tan · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same · listed warm

  33. CoverGirl

    M10 Golden Natural · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  34. Au Naturale

    Lucia · Zero Gravity C2P Foundation

    Likely close Swatch reads lighter · listed olive

  35. Beauty Bakerie

    325 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

  36. W3LL People

    Dark Neutral · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  37. ZOEVA

    260W Harmony · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  38. NYX Professional Makeup

    Neutral Buff · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  39. Smith & Cult

    330 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  40. Yves Saint Laurent

    B70 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Studio Fix Soft Matte Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.