Foundation Shades

e.l.f. Cosmetics

Pearl in other brands

Flawless Finish Foundation · Liquid and cream

Depth
Lighter than 89% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads warmer than most shades this deep #e8ceb4
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Maybelline Nude Beige in Dream Radiant Liquid Foundation (likely close). In all, 191 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Maybelline

    Nude Beige · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

  2. MAC

    NW10 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed cool

  3. Charlotte Tilbury

    1.5 · Light Wonder Foundation

    Likely close Swatch reads about the same

  4. Too Faced

    Snow · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  5. Make Up For Ever

    R260 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  6. Hourglass

    Ivory · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed cool

  7. Laura Mercier

    0W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  8. NARS

    Alaska · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  9. L'Oréal

    Pearl · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  10. PÜR

    LG6 Light Nude · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  11. Lorac

    01 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  12. Ulta Beauty

    Fair Cool · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed cool

  13. Benefit Cosmetics

    Shade 1 Fair Cool · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  14. Natasha Denona

    42 WYMedium · Foundation X+

    Likely close Swatch reads about the same · listed warm

  15. ColourPop

    15W Fair · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

  16. L.A. Girl

    Porcelain · Pro.Matte Foundation

    Likely close Swatch reads about the same

  17. Origins

    110 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  18. Fenty Beauty

    130 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed olive

  19. Tom Ford

    1.3 Nude Ivory · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  20. Koh Gen Do

    113 · Aqua Foundation

    Likely close Swatch reads about the same · listed warm

  21. Huda Beauty

    130G Panna Cotta · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  22. Tarte

    14S Fair Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  23. Catrice

    020 Rose Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads cooler

  24. Haus Labs

    040 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Revlon

    210 Sand Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  26. Guerlain

    01W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  27. Shiseido

    260 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed neutral

  28. It Cosmetics

    Fair · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  29. bareMinerals

    05 Sateen · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed cool

  30. The Ordinary

    1.2 P · Coverage Foundation

    Likely close Swatch reads warmer · listed cool

  31. Juice Beauty

    05 Buff · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads cooler · listed warm

  32. jane iredale

    Light Beige · Liquid Minerals A Foundation

    Likely close Swatch reads cooler · listed cool

  33. ZOEVA

    020C Amazing · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads cooler · listed cool

  34. Givenchy

    Y100 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  35. W3LL People

    Pale Ivory · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

  36. Wet n Wild

    Nude Ivory · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

  37. beautyblender

    1.40 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  38. Cover FX

    N10 · Pressed Mineral Foundation

    Likely close Swatch reads cooler · listed neutral

  39. Urban Decay

    30WY · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed warm

  40. Au Naturale

    Porcelain · Zero Gravity C2P Foundation

    Likely close Swatch reads cooler · listed neutral-cool

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Flawless Finish Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.