Foundation Shades

Urban Decay

30WY in other brands

Stay Naked The Fix Powder Foundation · Powder

Depth
Lighter than 93% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #f1d3b4
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Benefit Cosmetics Shade 1 in Hello Happy Air Stick Foundation SPF 20 (likely close). In all, 196 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Benefit Cosmetics

    Shade 1 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  2. Smashbox

    1.05 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed olive

  3. Huda Beauty

    130G Panna Cotta · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  4. Kevyn Aucoin

    02 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

  5. Guerlain

    00N · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  6. Makeup Revolution

    F1 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  7. It Cosmetics

    Fair · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  8. Dior

    2 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  9. L'Oréal

    Ivory · Age Perfect Radiant Serum Foundation

    Likely close Swatch reads about the same

  10. NYX Professional Makeup

    Pale · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed warm

  11. jane iredale

    Bisque · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed warm

  12. Cover FX

    G10 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed warm

  13. Milani

    Warm Nude · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  14. Anastasia Beverly Hills

    120W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  15. NARS

    L4.5 Vienna · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed cool

  16. Revlon

    150 Buff · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  17. Origins

    110 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  18. La Mer

    230 Light Ochre · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  19. Lancôme

    205 Versatile Neutrale II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  20. Maybelline

    Light Beige · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  21. bareMinerals

    1.5 Birch · COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30

    Likely close Swatch reads about the same · listed warm

  22. Make Up For Ever

    R260 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  23. Natasha Denona

    41WY · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed warm

  24. W3LL People

    Pale Ivory · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

  25. MAC

    C2 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed warm

  26. Haus Labs

    030 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  27. Fenty Beauty

    130 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed olive

  28. Beauty Bakerie

    355 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  29. PÜR

    LG6 Vanilla · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  30. Hourglass

    Nude · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

  31. Tarte

    14S Fair Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  32. Estée Lauder

    1W2 Sand · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed olive

  33. Shiseido

    210 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed warm

  34. L.A. Girl

    Porcelain · Pro.Matte Foundation

    Likely close Swatch reads about the same

  35. Givenchy

    N98 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  36. Pacifica

    39CF Cool Fair · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  37. VDL

    V04 Warm Tan · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  38. Bobbi Brown

    Natural Tan · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  39. Flower Beauty

    L1 Porcelain · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

  40. Sephora Collection

    1 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Stay Naked The Fix Powder Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.