- Depth
- Lighter than 69% of the shades in our data
- Undertone
- Listed as cool from its retail listing
- Swatch
- Reads cooler than most shades this deep #edae99
- Data
- Retailer swatch, January 2021 (how we collect it)
The closest shade in another brand is It Cosmetics Neutral Medium in Bye Bye Foundation Full Coverage Moisturizer with SPF 50+ (likely close). In all, 61 ranges have a likely-close shade and 99 brands have one worth trying.
Closest shade in each brand
The 40 closest of 99 brands. The other 59 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
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It Cosmetics
Neutral Medium · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+
Likely close Swatch reads about the same · listed neutral
-
Milani
Creamy Vanilla · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation
Likely close Swatch reads about the same
-
Clinique
42 Neutral · Superbalanced Makeup
Likely close Swatch reads about the same · listed neutral
-
bareMinerals
7.5 Shell · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20
Likely close Swatch reads about the same · listed cool
-
Revlon
220 Natural Beige · ColorStay Makeup For Combo/Oily Skin
Likely close Swatch reads about the same
-
Make Up For Ever
R370 · Matte Velvet Skin Blurring Powder Foundation
Likely close Swatch reads about the same · listed cool
-
Bite Beauty
M60 · Changemaker Supercharged Micellar Foundation
Likely close Swatch reads warmer · listed warm
-
Armani Beauty
4.75 · Power Fabric Longwear High Cover Foundation SPF 25
Likely close Swatch reads warmer · listed cool
-
Lawless
Mirage · Woke Up Like This Flawless Finish Foundation
Likely close Swatch reads about the same · listed neutral-warm
-
MAC
NW30 · Studio Waterweight SPF 30 Foundation
Likely close Swatch reads about the same · listed cool
-
L'Oréal
C3, Light Medium · True Match Super-Blendable Foundation
Likely close Swatch reads about the same
-
Bobbi Brown
Ivory · Skin Long-Wear Weightless Foundation SPF 15
Likely close Swatch reads warmer · listed cool
-
Maybelline
242 Light Honey · Fit Me Matte + Poreless Liquid Foundation
Likely close Swatch reads deeper
-
Hourglass
Vanilla · Immaculate Liquid Powder Foundation
Likely close Swatch reads lighter · listed cool
-
PÜR
Blush Porcelain · 4-In-1 Foundation Stick
Likely close Swatch reads about the same · listed cool
-
Smith & Cult
180 Cool · Veiled Threat Weightless Micro-Blurring Foundation
Likely close Swatch reads warmer · listed cool
-
Sephora Collection
9 · Clean Glowing Skin Foundation
Likely close Swatch reads about the same · listed cool
-
Haus Labs
160 Light · Triclone Skin Tech Medium Coverage Foundation
Likely close Swatch reads warmer · listed neutral
-
Pat McGrath Labs
12 Light Medium · Sublime Perfection Foundation
Likely close Swatch reads warmer · listed cool
-
UOMA Beauty
T2C Honey Honey · Say What?! Foundation
Likely close Swatch reads about the same · listed olive
-
Becca Cosmetics
2C1 Bisque · Ultimate Coverage 24 Hour Foundation
Likely close Swatch reads warmer · listed cool
-
Laura Mercier
Ecru · Silk Crème Moisturizing Photo Edition Foundation
Likely close Swatch reads warmer · listed cool
-
Natasha Denona
N6 - Light Medium Neutral · Hy-Glam Serum Foundation
Likely close Swatch reads warmer · listed neutral
-
W3LL People
Tan · Bio Base Pressed Foundation
Likely close Swatch reads deeper and warmer · listed neutral
-
Lancôme
05N · SKIN FEELS GOOD Skin Nourishing Foundation
Likely close Swatch reads deeper and warmer · listed neutral
-
NARS
L3.25 Lima · Light Reflecting Advanced Skincare Foundation
Worth sampling Swatch reads warmer · listed neutral
-
Yves Saint Laurent
B50 · Touche Eclat All-In-One Glow Foundation
Worth sampling Swatch reads much warmer · listed neutral
Closest shade in the other 59 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Almay Medium
- Amorepacific 106 Medium Pink
- Anastasia Beverly Hills Banana
- Antonym Beige Medium
- Au Naturale Lucerne
- Beauty Bakerie 343 Neutral
- beautyblender 3.15 Cool
- Benefit Cosmetics Shade 4 Medium Neutral
- boscia Manhattan Beach
- Catrice 010 Cool Cashmere
- Charlotte Tilbury 0
- ColourPop 85N Medium
- COOLA Golden
- Dermablend 15C Cool Beige
- Dose Of Colors 121 Light Medium
- Dr. Dennis Gross Skincare Medium/Deep
- Dr. Jart+ Light
- e.l.f. Cosmetics 3 Light/Medium Cool
- Essence 10 Cool Porcelain
- Estée Lauder 1C1 Cool Bone
- Fenty Beauty 160
- florence by mills LM060
- Flower Beauty M1 Natural Beige
- Givenchy P200
- Gucci 150C
- Guerlain 04C
- Huda Beauty 335B
- Il Makiage 212-66060 60
- ILIA Maraca
- J.Cat Beauty Soft Taupe
- jane iredale Suntan
- Josie Maran RG30 Mystical
- Jouer Cosmetics Bisque
- Juice Beauty 12 Desert Beige
- Juvia's Place 740 Marisol
- Koh Gen Do 302
- Kosas Light+ Cool 180
- L.A. Girl Porcelain
- La Mer 21 Petal
- lilah b. b classic
- Lorac 02
- Makeup Revolution F4
- Morphe Hint of Toffee
- NYX Professional Makeup Light
- Origins 240
- Pacifica 29CM Cool Medium
- Perricone MD Porcelain
- Physicians Formula Fair to Light
- Pretty Vulgar Shameless Skin
- Rare Beauty 160C
- Shiseido 240 Quartz
- Smashbox 2.15
- surratt beauty 2 Surreal Skin
- Too Faced Seashell
- Urban Decay 3.25
- VDL V04.5 Cool Undertone
- Wet n Wild Shell Ivory
- Winky Lux Medium Deep
- ZOEVA 220W Glorious
Filter every range in the shade finder
Next to it in Custom Cover Drops
- 1 G Medium (lighter)
- 1 G Plus Medium (deeper)
Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.