Foundation Shades

MAC

NW30 in other brands

Studio Waterweight SPF 30 Foundation · Liquid and cream

Depth
Lighter than 62% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #e5a78e
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Maybelline 242 Light Honey in Fit Me Matte + Poreless Liquid Foundation (likely close). In all, 129 ranges have a likely-close shade and 109 brands have one worth trying.

Closest shade in each brand

The 40 closest of 109 brands. The other 69 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Maybelline

    242 Light Honey · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  2. L'Oréal

    102 Shell Beige · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

  3. Tarte

    27B light-medium beige · face tape foundation

    Likely close Swatch reads about the same · listed cool

  4. Nudestix

    3 Light · Nudies Tinted Blur Stick

    Likely close Swatch reads about the same · listed warm

  5. Haus Labs

    160 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  6. Make Up For Ever

    R410Golden · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed cool

  7. Cover FX

    P40 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed cool

  8. W3LL People

    Tan · Bio Base Pressed Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Kevyn Aucoin

    07 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

  10. Armani Beauty

    4.75 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed cool

  11. Bobbi Brown

    Ivory · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  12. Dior

    3 Warm Peach · Dior Forever Matte Foundation

    Likely close Swatch reads about the same · listed warm

  13. Tom Ford

    1.5 Cream · Traceless Foundation Stick

    Likely close Swatch reads about the same

  14. Clinique

    42 Neutral · Superbalanced Makeup

    Likely close Swatch reads about the same · listed neutral

  15. bareMinerals

    7.5 Shell · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads cooler · listed cool

  16. rms beauty

    22.5 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads warmer · listed cool

  17. Wander Beauty

    Tan · Nude Illusion Liquid Foundation

    Likely close Swatch reads warmer

  18. Max Factor

    N77 Soft Honey · Facefinity All Day Flawless 3 in 1 Foundation

    Likely close Swatch reads about the same

  19. Ulta Beauty

    Tan Cool · Mineral Powder Foundation

    Likely close Swatch reads about the same · listed cool

  20. Milk Makeup

    Light Medium · Flex Foundation Stick

    Likely close Swatch reads warmer · listed neutral-warm

  21. Sephora Collection

    8 Bamboo · Make No Mistake Foundation & Concealer Stick

    Likely close Swatch reads warmer · listed olive

  22. Bite Beauty

    M80 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads warmer · listed warm

  23. Lancôme

    05N · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed neutral

  24. Milani

    Creamy Vanilla · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads lighter

  25. NARS

    M3.25 Porto · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed cool

  26. Revlon

    220 Natural Beige · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads lighter

  27. Clarins

    102.5C · Skin Illusion Natural Hydrating Foundation SPF 15

    Likely close Swatch reads lighter and warmer · listed cool

  28. Essence

    190 · Foundation Stick

    Likely close Swatch reads warmer

  29. It Cosmetics

    Neutral Medium · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads lighter · listed neutral

  30. Yves Saint Laurent

    B50 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads warmer · listed neutral

  31. CoverGirl

    120 - Creamy Natural · Clean Invisible Foundation

    Likely close Swatch reads about the same

  32. Laura Mercier

    Ecru · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads warmer · listed cool

  33. Smith & Cult

    180 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads warmer · listed cool

  34. KVD Vegan Beauty

    120 Fair · Lock-It Powder Foundation Refills

    Likely close Swatch reads warmer

  35. Becca Cosmetics

    2C2 Teak · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads warmer · listed neutral

  36. e.l.f. Cosmetics

    Fair 150 C - fair with cool undertones · Camo CC Cream SPF 30

    Likely close Swatch reads deeper · listed cool

  37. Givenchy

    P210 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  38. Exa

    400 Lydia · High Fidelity Foundation

    Likely close Swatch reads deeper · listed neutral

  39. Pat McGrath Labs

    12 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads lighter and warmer · listed cool

  40. Juice Beauty

    12 Desert Beige · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads warmer · listed neutral-warm

Closest shade in the other 69 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Studio Waterweight SPF 30 Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.