Foundation Shades

Almay

Medium in other brands

Smart Shade Skintone Matching Makeup · Liquid and cream

Depth
Lighter than 52% of the shades in our data
Undertone
Not listed
Swatch
Reads cooler than most shades this deep #d2a28c
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Lancôme 025W in SKIN FEELS GOOD Skin Nourishing Foundation (likely close). In all, 181 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Lancôme

    025W · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed warm

  2. Estée Lauder

    3N2 Wheat · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed neutral-warm

  3. e.l.f. Cosmetics

    Fair 150 C - fair with cool undertones · Camo CC Cream SPF 30

    Likely close Swatch reads about the same · listed cool

  4. Bobbi Brown

    Neutral Honey · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  5. Dior

    1 Cool · Dior Airflash Spray Foundation

    Likely close Swatch reads about the same · listed cool

  6. Jouer Cosmetics

    Macchiato · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Sisley Paris

    4C Honey · Phyto-Teint Nude

    Likely close Swatch reads about the same · listed cool

  8. Armani Beauty

    5 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  9. Sephora Collection

    8 Canvas · Matte Perfection Tinted Moisturizer

    Likely close Swatch reads about the same

  10. Make Up For Ever

    Y315 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  11. It Cosmetics

    36 Medium Cool · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed cool

  12. Yves Saint Laurent

    BR60 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  13. bareMinerals

    04 Suede · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads about the same · listed cool

  14. Catrice

    027C · Skin Like Luminous Foundation

    Likely close Swatch reads about the same · listed cool

  15. Guerlain

    04C · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  16. Tom Ford

    0.4 Rose · Traceless Foundation Stick

    Likely close Swatch reads warmer

  17. KVD Vegan Beauty

    125 Light · Lock-It Powder Foundation Refills

    Likely close Swatch reads about the same

  18. Revlon

    350 Rich Tan · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  19. Juice Beauty

    12 Desert Beige · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  20. Exa

    400 Lydia · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Laura Mercier

    4C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed neutral-warm

  22. Bite Beauty

    M85 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed cool

  23. Antonym

    Tan · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads about the same

  24. L'Oréal

    Light-2-3 · True Match Nude Hyaluronic Tinted Serum

    Likely close Swatch reads about the same

  25. PÜR

    TP4 Sand · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads warmer · listed cool

  26. Charlotte Tilbury

    9 · Magic Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  27. Clarins

    M2N · Double Serum Foundation 2in1 Hybrid Foundation

    Likely close Swatch reads warmer

  28. Ulta Beauty

    Light To Medium · Tinted Moisturizer SPF 24

    Likely close Swatch reads about the same

  29. Dermablend

    35W · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads warmer · listed warm

  30. Tarte

    51H · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed warm

  31. Haus Labs

    230 Light Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  32. CoverGirl

    120 - Creamy Natural · Clean Invisible Foundation

    Likely close Swatch reads about the same

  33. Natasha Denona

    N7 - Medium Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer · listed neutral

  34. Almay

    400 Neutral · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads about the same · listed neutral

  35. Wander Beauty

    Tan · Nude Illusion Liquid Foundation

    Likely close Swatch reads about the same

  36. Rimmel London

    004 Rose Ivory · Lasting Finish 25H Compact Powder Foundation

    Likely close Swatch reads warmer

  37. Clé de Peau Beauté

    B20 Light Medium Beige · The Foundation SPF 22

    Likely close Swatch reads warmer · listed cool

  38. Clinique

    Medium · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads about the same

  39. Kevyn Aucoin

    09 Medium EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed warm

  40. Cover FX

    N50 · Power Play Foundation

    Likely close Swatch reads warmer · listed olive

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Smart Shade Skintone Matching Makeup

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.