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Foundation Shades

Urban Decay

40WY in other brands

Stay Naked The Fix Powder Foundation · Powder

Depth: Lighter than 88% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads warmer than most shades this deep #eecba1
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Kevyn Aucoin 4 Light EF in Foundation Balm (likely close). In all, 178 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Kevyn Aucoin

4 Light EF · Foundation Balm

Likely close Swatch reads about the same
Anastasia Beverly Hills

200W · Luminous Foundation

Likely close Swatch reads about the same · listed warm
jane iredale

Warm Sienna · Liquid Minerals A Foundation

Likely close Swatch reads about the same · listed warm
L'Oréal

Ivory Buff · Infallible 24HR Fresh Wear Foundation In A Powder

Likely close Swatch reads about the same
MAC

NC25 · Studio Fix Powder Plus Foundation

Likely close Swatch reads about the same · listed warm
Sephora Collection

11.5 P · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed cool
L.A. Girl

Ivory · Pro.Matte Foundation

Likely close Swatch reads about the same
Benefit Cosmetics

Shade 2 · Hello Happy Air Stick Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Smith & Cult

140 Warm · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed warm
Becca Cosmetics

1W1 Shell · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Warm Beige · Stay Matte Powder Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

13 Golden Nude · BAREPRO Longwear Powder Foundation

Likely close Swatch reads about the same · listed warm
Lancôme

230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
NARS

L3.5 Salzburg · Light Reflecting Advanced Skincare Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Medium Warm · Mineral Powder Foundation

Likely close Swatch reads about the same · listed warm
Fenty Beauty

185 · Pro Filt'r Hydrating Longwear Foundation

Likely close Swatch reads about the same · listed neutral
Estée Lauder

1W0 Warm Porcelain · Double Wear Stay-in-Place Makeup

Likely close Swatch reads about the same · listed warm
Dose Of Colors

110 Light · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed neutral
Juvia's Place

640 Malta · I Am Magic Foundation

Likely close Swatch reads about the same · listed warm
Too Faced

Vanilla · Born This Way Pressed Powder Foundation

Likely close Swatch reads about the same · listed neutral
Morphe

F1.70 Neutral · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Makeup Revolution

P11.2 · Conceal & Define Satte Matte Powder Foundation

Likely close Swatch reads about the same · listed olive
Maybelline

Honey · SuperStay Full Coverage Powder Foundation

Likely close Swatch reads about the same
Bobbi Brown

Cool Honey · Skin Long-Wear Fluid Powder Foundation SPF 20

Likely close Swatch reads about the same · listed cool
Laura Mercier

Macadamia · Flawless Fusion Ultra-Longwear Foundation

Likely close Swatch reads about the same · listed warm
Natasha Denona

45N · Transformatte Pore Vanishing Matte Foundation

Likely close Swatch reads about the same · listed neutral
ZOEVA

100W CNFT · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed warm
Charlotte Tilbury

3 WARM · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed warm
The Ordinary

2.1 P · Coverage Foundation

Likely close Swatch reads about the same · listed cool
Armani Beauty

3 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
Lawless

Mesa · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed warm
Hourglass

Bisque · Vanish Seamless Finish Foundation Stick

Likely close Swatch reads cooler · listed warm
Milani

Creamy Nude · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same
It Cosmetics

Medium · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

Likely close Swatch reads cooler · listed warm
Huda Beauty

220N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed neutral
Tarte

12B Fair Beige · Amazonian Clay Full Coverage Foundation SPF 15

Likely close Swatch reads about the same · listed cool
Pacifica

38NF Neutral Fair · Alight Clean Foundation

Likely close Swatch reads about the same · listed neutral
Rare Beauty

190W · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed warm
Milk Makeup

Golden Light · Blur Liquid Matte Foundation

Likely close Swatch reads cooler · listed warm
Dermablend

10N Cream · Smooth Liquid Camo Foundation

Likely close Swatch reads lighter · listed neutral

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Stay Naked The Fix Powder Foundation

40NN (lighter)
40CP (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.