Foundation Shades

Juvia's Place

640 Malta in other brands

I Am Magic Foundation · Liquid and cream

Depth
Lighter than 91% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads warmer than most shades this deep #efcfa9
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Dose Of Colors 109 Light in Meet Your Hue Foundation (likely close). In all, 181 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Dose Of Colors

    109 Light · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  2. Smith & Cult

    140 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  3. MAC

    NC13 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

  4. Fenty Beauty

    185 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Natasha Denona

    27Wy · Foundation X+

    Likely close Swatch reads about the same · listed warm

  6. L'Oréal

    Porcelain · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  7. Laura Mercier

    Medium Ivory · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads about the same · listed warm

  8. Lancôme

    230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  9. Anastasia Beverly Hills

    150W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  10. Charlotte Tilbury

    3 WARM · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed warm

  11. NYX Professional Makeup

    Natural · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

  12. Milani

    Warm Linen · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  13. Ulta Beauty

    Medium Warm · Mineral Powder Foundation

    Likely close Swatch reads about the same · listed warm

  14. NARS

    L3.5 Salzburg · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed warm

  15. bareMinerals

    04 Aspen · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-cool

  16. Dermablend

    10N Cream · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed neutral

  17. Kevyn Aucoin

    4 Light EF · Foundation Balm

    Likely close Swatch reads about the same

  18. Too Faced

    Porcelain · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Shiseido

    250 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed warm

  20. Wander Beauty

    Medium · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed olive

  21. Hourglass

    No. 0 Porcelain · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed warm

  22. Haus Labs

    030 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  23. Becca Cosmetics

    1W1 Shell · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  24. Urban Decay

    40WY · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed warm

  25. The Ordinary

    2.0 P · Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  26. L.A. Girl

    Ivory · Pro.Matte Foundation

    Likely close Swatch reads about the same

  27. Makeup Revolution

    F2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  28. Huda Beauty

    220N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  29. Sephora Collection

    11.5 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  30. Guerlain

    00W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  31. e.l.f. Cosmetics

    Lily · Flawless Finish Foundation

    Likely close Swatch reads about the same · listed warm

  32. La Mer

    230 Light Ochre · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  33. Cover FX

    G20 · Pressed Mineral Foundation

    Likely close Swatch reads cooler · listed warm

  34. Pacifica

    38NF Neutral Fair · Alight Clean Foundation

    Likely close Swatch reads about the same · listed neutral

  35. It Cosmetics

    22.5 Light Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads cooler · listed warm

  36. VDL

    V04 Warm Tan · Perfect Lasting Foundation

    Likely close Swatch reads cooler · listed warm

  37. ZOEVA

    100W CNFT · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  38. Revlon

    150 Buff · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  39. jane iredale

    Warm Sienna · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed warm

  40. KVD Vegan Beauty

    004 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads cooler · listed neutral

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in I Am Magic Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.