Tarte

12B Fair Beige in other brands

Amazonian Clay Full Coverage Foundation SPF 15 · Liquid and cream

Depth: Lighter than 90% of the shades in our data
Undertone: Listed as cool from its retail listing
Swatch: Reads warmer than most shades this deep #f6cc9d
Data: Retailer swatch, January 2021 (how we collect it)

Listed as cool, but its swatch reads warmer than most shades this deep. Retailer swatches don't always show undertone well, so give the listed undertone more weight.

The closest shade in another brand is bareMinerals 07 Warm Light in BAREPRO Longwear Powder Foundation (likely close). In all, 162 ranges have a likely-close shade and 98 brands have one worth trying.

Closest shade in each brand

The 40 closest of 98 brands. The other 58 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

bareMinerals

07 Warm Light · BAREPRO Longwear Powder Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

P11.2 · Conceal & Define Satte Matte Powder Foundation

Likely close Swatch reads about the same · listed olive
Wet n Wild

Porcelain · PhotoFocus Stick Foundation

Likely close Swatch reads about the same
L'Oréal

Golden Beige · Age Perfect Radiant Serum Foundation

Likely close Swatch reads about the same · listed warm
MAC

NC13 · Studio Fix Soft Matte Foundation Stick

Likely close Swatch reads about the same · listed warm
Laura Mercier

Crème · Flawless Fusion Ultra-Longwear Foundation

Likely close Swatch reads about the same · listed neutral
Dose Of Colors

112 Light · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed warm
Benefit Cosmetics

Shade 2 · Hello Happy Air Stick Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Milani

Natural · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same
KVD Vegan Beauty

42 Light W · Lock-It Foundation

Likely close Swatch reads about the same · listed warm
Milk Makeup

Golden Light · Blur Liquid Matte Foundation

Likely close Swatch reads about the same · listed warm
Sephora Collection

11.5 P · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed cool
Estée Lauder

4N1 Shell Beige · Double Wear Stay In Place Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral
jane iredale

Golden Glow · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same · listed warm
L.A. Girl

Ivory · Pro.Matte Foundation

Likely close Swatch reads about the same
NARS

Deauville · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed warm
Flower Beauty

L3 Nude · Light Illusion Liquid Foundation

Likely close Swatch reads about the same
Fenty Beauty

2 · Eaze Drop Lightweight Blurring Skin Tint

Likely close Swatch reads about the same
Becca Cosmetics

1W2 Sand · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

Fair Light · Bye Bye Foundation Powder

Likely close Swatch reads about the same · listed warm
Smashbox

1.2 · Studio Skin 24 Hour Oil-Free Hydra Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Fair Cool · Mineral Powder Foundation

Likely close Swatch reads about the same · listed cool
NYX Professional Makeup

Warm Beige · Stay Matte Powder Foundation

Likely close Swatch reads about the same · listed warm
Dermablend

30N Sand Beige · Cover Creme Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral-warm
Maybelline

Light Tan · Super Stay Longwear Liquid Foundation 30Hr Wear

Likely close Swatch reads about the same
Shiseido

Medium · Sports BB SPF 50+

Likely close Swatch reads about the same
Hynt Beauty

Nude Sand · Encore Pressed Powder Foundation

Likely close Swatch reads about the same · listed neutral-warm
Kevyn Aucoin

4 Light EF · Foundation Balm

Likely close Swatch reads about the same
Urban Decay

40WY · Stay Naked The Fix Powder Foundation

Likely close Swatch reads about the same · listed warm
Bobbi Brown

Cool Honey · Skin Long-Wear Fluid Powder Foundation SPF 20

Likely close Swatch reads about the same · listed cool
Anastasia Beverly Hills

200W · Luminous Foundation

Likely close Swatch reads about the same · listed warm
Charlotte Tilbury

4 WARM · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed warm
Lancôme

230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
Hourglass

Bisque · Vanish Seamless Finish Foundation Stick

Likely close Swatch reads about the same · listed warm
Juvia's Place

550 Martinique · I Am Magic Foundation

Likely close Swatch reads about the same · listed neutral-warm
Huda Beauty

220N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed neutral
Rare Beauty

190W · Liquid Touch Weightless Foundation

Likely close Swatch reads deeper · listed warm
The Ordinary

2.1 P · Coverage Foundation

Likely close Swatch reads about the same · listed cool
beautyblender

2.20 Neutral/Olive · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed olive
Exa

510 Carolina · High Fidelity Foundation

Likely close Swatch reads deeper · listed warm

Closest shade in the other 58 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Amazonian Clay Full Coverage Foundation SPF 15

8B Porcelain Beige (lighter)
12S Fair Sand (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.