Foundation Shades

Ulta Beauty

Light Neutral in other brands

Moisturizing Foundation Stick · Stick

Depth
Lighter than 99% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads cooler than most shades this deep #fae7de
Data
Retailer swatch, January 2021 (how we collect it)

This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Morphe Hint of Ivory in Morphe 2 Hint Hint Skin Tint (likely close). In all, 88 ranges have a likely-close shade and 92 brands have one worth trying.

Closest shade in each brand

The 40 closest of 92 brands. The other 52 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Morphe

    Hint of Ivory · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads warmer · listed neutral-cool

  2. Maybelline

    Fair Ivory · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  3. Fenty Beauty

    100 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads cooler · listed neutral

  4. Dior

    0 Cool Rosy · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads warmer · listed cool

  5. Smith & Cult

    100 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

  6. Pat McGrath Labs

    1 Light · Sublime Perfection Foundation

    Likely close Swatch reads warmer · listed cool

  7. Tarte

    8S · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same

  8. Dose Of Colors

    101 Fair · Meet Your Hue Foundation

    Likely close Swatch reads warmer · listed neutral

  9. W3LL People

    Medium Golden · Bio Base Pressed Foundation

    Likely close Swatch reads about the same · listed warm

  10. Bobbi Brown

    00 Alabaster · Skin Foundation SPF 15

    Likely close Swatch reads warmer · listed cool

  11. Urban Decay

    20CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

  12. KVD Vegan Beauty

    002 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Ulta Beauty

    Fair Warm · Adjustable Coverage Foundation

    Likely close Swatch reads warmer · listed warm

  14. It Cosmetics

    Fair · Celebration Full Coverage Powder Foundation

    Likely close Swatch reads warmer

  15. VDL

    A02 Cool Light Beige · Perfect Lasting Foundation

    Likely close Swatch reads warmer · listed cool

  16. Smashbox

    0.3 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads warmer · listed neutral

  17. Nudestix

    1 Nude · Tinted Cover Foundation

    Likely close Swatch reads cooler · listed neutral

  18. Natasha Denona

    N0.5 - Very Fair Natural · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer

  19. PÜR

    LP2 Fair Ivory · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed cool

  20. Cover FX

    N0 · Pressed Mineral Foundation

    Likely close Swatch reads much warmer · listed neutral

  21. Beauty Bakerie

    359 Cool · InstaBake Aqua Glass Foundation

    Likely close Swatch reads warmer · listed cool

  22. NARS

    L1.5 Yulong · Natural Radiant Longwear Foundation

    Likely close Swatch reads warmer · listed neutral

  23. Sephora Collection

    1 Lace · Matte Perfection Tinted Moisturizer

    Likely close Swatch reads deeper

  24. CoverGirl

    205 Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads warmer

  25. L'Oréal

    395 - Rose Pearl · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads cooler

  26. Estée Lauder

    1N0 Porcelain · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads deeper · listed neutral

  27. La Mer

    140 Alabaster · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads warmer · listed neutral

  28. ColourPop

    10N Fair · Pretty Fresh Foundation

    Likely close Swatch reads deeper and warmer · listed neutral

  29. e.l.f. Cosmetics

    Light Ivory · Flawless Finish Foundation

    Likely close Swatch reads warmer · listed warm

  30. Huda Beauty

    120B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads much warmer · listed cool

  31. Milani

    Classic Alabaster · Screen Queen Foundation

    Likely close Swatch reads much warmer

  32. J.Cat Beauty

    Porcelain · Skinsurance Max Coverage Silky Foundation

    Likely close Swatch reads much warmer

  33. Makeup Revolution

    P4 · Conceal & Define Satte Matte Powder Foundation

    Likely close Swatch reads much warmer · listed cool

  34. Clinique

    CN 0.75 Custard · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads much warmer · listed neutral-cool

  35. Lancôme

    140 Ivoire · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads much warmer

  36. beautyblender

    1.20 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads much warmer · listed cool

  37. UOMA Beauty

    T1N White Pearl · Say What?! Foundation

    Likely close Swatch reads deeper and much warmer · listed neutral

  38. Tom Ford

    0.0 Pearl · Traceless Foundation Stick

    Likely close Swatch reads much warmer

  39. MAC

    N3 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads much warmer · listed cool

  40. ZOEVA

    010N Aglow · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads much warmer · listed neutral

Closest shade in the other 52 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Moisturizing Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.