Shiseido

430 in other brands

Synchro Skin Self-Refreshing Foundation SPF 30 · Liquid and cream

Depth: Lighter than 42% of the shades in our data
Undertone: Listed as neutral from its retail listing
Swatch: Reads cooler than most shades this deep #cf9478
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Laura Mercier Nutmeg in Silk Crème Moisturizing Photo Edition Foundation (likely close). In all, 192 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Laura Mercier

Nutmeg · Silk Crème Moisturizing Photo Edition Foundation

Likely close Swatch reads about the same · listed neutral
Exa

340 Koko · High Fidelity Foundation

Likely close Swatch reads about the same · listed cool
Make Up For Ever

Y505Cognac · Matte Velvet Skin Blurring Powder Foundation

Likely close Swatch reads about the same · listed neutral
Armani Beauty

7 · Power Fabric Longwear High Cover Foundation SPF 25

Likely close Swatch reads about the same
Jouer Cosmetics

Café · Essential High Coverage Crème Foundation

Likely close Swatch reads about the same · listed neutral
Bobbi Brown

Neutral Almond · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Givenchy

P300 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed cool
CoverGirl

115 - Golden Natural · Clean Invisible Foundation

Likely close Swatch reads about the same · listed warm
Milk Makeup

Medium Beige · Flex Foundation Stick

Likely close Swatch reads about the same · listed warm
Koh Gen Do

302 · Aqua Foundation

Likely close Swatch reads about the same · listed neutral-warm
Almay

600 Sand Beige · Clear Complexion Make Myself Clear Makeup

Likely close Swatch reads about the same
KIKO Milano

7NR Neutral Gold · Love Fusion 24H Moisture Radiant Foundation

Likely close Swatch reads about the same · listed neutral-warm
bareMinerals

3C Medium · Blemish Rescue Salicylic Acid Loose Powder Foundation

Likely close Swatch reads about the same · listed cool
Wander Beauty

Rich · Nude Illusion Liquid Foundation

Likely close Swatch reads about the same
Bite Beauty

T110 · Changemaker Supercharged Micellar Foundation

Likely close Swatch reads about the same · listed warm
rms beauty

44 · "Un" Cover-Up Cream Foundation

Likely close Swatch reads about the same · listed cool
Tarte

Tan Deep · BB Tinted Treatment 12-Hour Primer Broad Spectrum SPF 30 Sunscreen

Likely close Swatch reads about the same
Haus Labs

250 Light Medium · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed neutral
ILIA

Montserrat · True Skin Serum Foundation

Likely close Swatch reads about the same · listed neutral
Ulta Beauty

Tan Neutral · Velvet Veil Minerals Powder Foundation

Likely close Swatch reads about the same · listed neutral
NYX Professional Makeup

Medium Buff · Total Control Pro Drop Foundation

Likely close Swatch reads warmer
Lorac

13 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads about the same · listed warm
Pretty Vulgar

Shameless Skin · Cool AF Lava Water Foundation

Likely close Swatch reads about the same · listed olive
Nudestix

5 Medium · Nudies Tinted Blur Stick

Likely close Swatch reads about the same · listed warm
Catrice

042C · Skin Like Luminous Foundation

Likely close Swatch reads about the same · listed cool
Juice Beauty

16 Natural Tan · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

312 Golden · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same · listed warm
Sephora Collection

9 Sandalwood · Make No Mistake Foundation & Concealer Stick

Likely close Swatch reads about the same · listed warm
Lancôme

350 Dore 10 N · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

Likely close Swatch reads warmer
Cover FX

P60 · Pressed Mineral Foundation

Likely close Swatch reads cooler · listed cool
Clinique

Bountiful Beige · Chubby in the Nude Foundation Stick

Likely close Swatch reads warmer · listed neutral-cool
Il Makiage

212-88150 150 · After Party Full Coverage Foundation

Likely close Swatch reads warmer · listed cool
Revlon

400 Caramel · ColorStay Makeup For Combo/Oily Skin

Likely close Swatch reads about the same
Dior

5 Warm Peach · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
W3LL People

Medium Pink · Narcissist Foundation Stick

Likely close Swatch reads warmer · listed cool
Rimmel London

055 Classic Beige · Multi-Tasker Blur Booster Stick (Primer & Tint)

Likely close Swatch reads about the same
Natasha Denona

R5 - Medium Rosy · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed cool
Shiseido

410 Sunstone · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

Likely close Swatch reads warmer
NARS

Seychelles · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

Likely close Swatch reads warmer · listed warm
Clarins

109C · Skin Illusion Natural Hydrating Foundation SPF 15

Likely close Swatch reads about the same · listed cool

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Synchro Skin Self-Refreshing Foundation SPF 30

420 (lighter)
440 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.