Foundation Shades

jane iredale

M11 in other brands

Beyond Matte Liquid Foundation · Liquid and cream

Depth
Lighter than 36% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads cooler than most shades this deep #c98966
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Rare Beauty 350C in Liquid Touch Weightless Foundation (likely close). In all, 211 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Rare Beauty

    350C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed cool

  2. Il Makiage

    212-66095 95 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed cool

  3. Tarte

    45H tan honey · face tape foundation

    Likely close Swatch reads about the same · listed warm

  4. Ulta Beauty

    Tan Cool · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  5. Natasha Denona

    RN7 - Tan Dark Rosy Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  6. Shiseido

    410 Sunstone · Revitalessence Skin Glow Foundation SPF 30

    Likely close Swatch reads about the same

  7. Max Factor

    Light to medium · Miracle Pure Skin Reset 2-in-1 Serum Foundation

    Likely close Swatch reads about the same

  8. Nudestix

    6 Nude · Tinted Cover Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  9. e.l.f. Cosmetics

    9 Medium Cool · Halo Glow Skin Tint SPF 50

    Likely close Swatch reads about the same · listed cool

  10. Hourglass

    Honey · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  11. Physicians Formula

    Light to Medium · NF Sheer Line Of Defense Foundation SPF 30

    Likely close Swatch reads about the same

  12. rms beauty

    55 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads about the same · listed olive

  13. KVD Vegan Beauty

    64 Medium N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Maybelline

    330 Toffee · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  15. Fenty Beauty

    370 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  16. Urban Decay

    8.0 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  17. Too Faced

    Sable · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

  18. Catrice

    020 Warm Beige · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed warm

  19. L'Oréal

    495 - Amber · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  20. KIKO Milano

    06 Cinnamon Cappuccino · Matte Diaries Triple Wear Face Multitasker

    Likely close Swatch reads about the same

  21. MAC

    NW30 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed cool

  22. Estée Lauder

    5W1 Bronze · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed warm

  23. florence by mills

    MT110 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed neutral

  24. Haus Labs

    310 Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  25. Juice Beauty

    15 Rosy Sand · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed cool

  26. UOMA Beauty

    T1C Bronze Venus · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

  27. bareMinerals

    20 Oak · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

  28. Laura Mercier

    6C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed neutral

  29. Milani

    Amber · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  30. Morphe

    F3.40 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  31. It Cosmetics

    Rich · Bye Bye Lines Sheer Liquid Foundation

    Likely close Swatch reads about the same

  32. Exa

    330 Bensley · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  33. Dior

    5 Warm Peach · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  34. Revlon

    370 Toast · ColorStay Makeup For Normal/Dry Skin

    Likely close Swatch reads about the same

  35. Lancôme

    360 Dore 20 W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  36. La Mer

    430 Chestnut · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  37. Clé de Peau Beauté

    B50 Tan Beige · The Foundation SPF 22

    Likely close Swatch reads about the same · listed cool

  38. Milk Makeup

    Caramel · Flex Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

  39. Bobbi Brown

    7 Almond · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  40. Clinique

    CN 74 Beige · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads warmer · listed neutral-cool

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Beyond Matte Liquid Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.