Foundation Shades

Natasha Denona

60 WYMedium in other brands

Foundation X+ · Liquid and cream

Depth
Lighter than 68% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads cooler than most shades this deep #e0b196
Data
Retailer swatch, January 2021 (how we collect it)

Listed as warm, but its swatch reads cooler than most shades this deep. Retailer swatches don't always show undertone well, so give the listed undertone more weight.

The closest shade in another brand is Bobbi Brown Porcelain in Skin Long-Wear Weightless Foundation SPF 15 (likely close). In all, 227 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Bobbi Brown

    Porcelain · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  2. Clinique

    Light · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads about the same

  3. Dior

    4.5 Neutral · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed neutral

  4. La Mer

    21 Petal · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads about the same · listed cool

  5. Dermablend

    15C Cool Beige · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  6. Estée Lauder

    1C1 Cool Bone · Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15

    Likely close Swatch reads about the same · listed cool

  7. Givenchy

    P200 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  8. Tarte

    Light · BB Tinted Treatment 12-Hour Primer Broad Spectrum SPF 30 Sunscreen

    Likely close Swatch reads about the same

  9. NYX Professional Makeup

    Light · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed cool

  10. Milk Makeup

    Nude · Flex Foundation Stick

    Likely close Swatch reads about the same · listed cool

  11. KVD Vegan Beauty

    010 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed cool

  12. Bite Beauty

    M70 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed neutral

  13. ILIA

    Maraca · True Skin Serum Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  14. Sephora Collection

    5 Cork · Make No Mistake Foundation & Concealer Stick

    Likely close Swatch reads about the same · listed cool

  15. Maybelline

    222 True Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  16. CoverGirl

    Natural Beige · Simply Ageless 3-In-1 Liquid Foundation

    Likely close Swatch reads about the same

  17. Cover FX

    N30 · Power Play Foundation

    Likely close Swatch reads about the same · listed neutral

  18. Exa

    500 Whit · High Fidelity Foundation

    Likely close Swatch reads about the same

  19. Armani Beauty

    3.75 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed cool

  20. Too Faced

    Nude · Born This Way Foundation

    Likely close Swatch reads about the same · listed cool

  21. Yves Saint Laurent

    B50 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Origins

    240 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  23. L'Oréal

    455 - Natural Buff · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  24. bareMinerals

    05 Sateen · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

  25. Fenty Beauty

    230 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  26. Laura Mercier

    Ecru · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads about the same · listed cool

  27. UOMA Beauty

    T3C Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

  28. Anastasia Beverly Hills

    Banana · Stick Foundation

    Likely close Swatch reads about the same · listed warm

  29. Wet n Wild

    Shell Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  30. W3LL People

    Fair Pink · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed cool

  31. Gucci

    150C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  32. It Cosmetics

    Transforming Neutral Beige · Bye Bye Redness Neutralizing Color-Correcting Cream

    Likely close Swatch reads about the same · listed neutral

  33. Smith & Cult

    180 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads cooler · listed cool

  34. Charlotte Tilbury

    5 Medium · Light Wonder Foundation

    Likely close Swatch reads about the same · listed warm

  35. Make Up For Ever

    Y215 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  36. Ulta Beauty

    Light Cool · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  37. Hourglass

    No. 2 Light Beige · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed neutral

  38. Jouer Cosmetics

    Pebble · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed neutral

  39. MAC

    NW20 · Studio Waterweight SPF 30 Foundation

    Likely close Swatch reads about the same · listed neutral

  40. Urban Decay

    3.25 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Foundation X+

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.