Foundation Shades

La Mer

120 Ivory in other brands

The Soft Fluid Long Wear Foundation SPF 20 · Liquid and cream

Depth
Lighter than 99% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads cooler than most shades this deep #fde6d7
Data
Retailer swatch, January 2021 (how we collect it)

This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Cover FX N0 in Power Play Foundation (likely close). In all, 116 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    N0 · Power Play Foundation

    Likely close Swatch reads about the same · listed neutral

  2. NARS

    L1.5 Yulong · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  3. L'Oréal

    099 True Porcelain · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

  4. Tom Ford

    0.0 Pearl · Traceless Foundation Stick

    Likely close Swatch reads about the same

  5. Huda Beauty

    120B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

  6. CoverGirl

    205 Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

  7. Morphe

    Hint of Marshmallow · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads about the same · listed neutral

  8. Natasha Denona

    N0.5 - Very Fair Natural · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same

  9. Dose Of Colors

    105 Fair · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  10. Smashbox

    0.1 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed neutral

  11. beautyblender

    1.20 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads warmer · listed cool

  12. J.Cat Beauty

    Pearl · Skinsurance Max Coverage Silky Foundation

    Likely close Swatch reads about the same

  13. Wander Beauty

    Fair · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  14. Maybelline

    Porcelain Ivory · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

  15. Pat McGrath Labs

    1 Light · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  16. Lancôme

    130 Versatile Porcelaine Divoire I · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads warmer

  17. It Cosmetics

    Fair · Celebration Foundation Illumination

    Likely close Swatch reads warmer

  18. KVD Vegan Beauty

    002 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads cooler · listed neutral

  19. Milani

    Cool Porcelain · Screen Queen Foundation

    Likely close Swatch reads warmer · listed cool

  20. Revlon

    110 Ivory · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  21. Estée Lauder

    2C3 Fresco · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  22. Winky Lux

    Light · Diamond Powder Foundation

    Likely close Swatch reads about the same

  23. ILIA

    1 Rendevous · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed cool

  24. NYX Professional Makeup

    Light Pale · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  25. MAC

    N3 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  26. Makeup Revolution

    P4 · Conceal & Define Satte Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  27. PÜR

    Light Porcelain · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  28. Ulta Beauty

    Light Neutral · Adjustable Coverage Foundation

    Likely close Swatch reads cooler · listed neutral

  29. Urban Decay

    20WY · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads warmer · listed warm

  30. Dior

    0 Cool Rosy · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed cool

  31. Bobbi Brown

    Alabaster · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  32. W3LL People

    Medium Golden · Bio Base Pressed Foundation

    Likely close Swatch reads cooler · listed warm

  33. Clinique

    CN 08 Linen · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads warmer · listed neutral-cool

  34. bareMinerals

    01 Fair · Matte Foundation Broad Spectrum SPF 15

    Likely close Swatch reads warmer · listed cool

  35. Tarte

    8B Porcelain Beige · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads warmer · listed cool

  36. Beauty Bakerie

    353 Cool · InstaBake Aqua Glass Foundation

    Likely close Swatch reads deeper and cooler · listed cool

  37. ColourPop

    20N Fair · Pretty Fresh Foundation

    Likely close Swatch reads deeper · listed neutral

  38. Smith & Cult

    120 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed cool

  39. rms beauty

    000 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads much warmer

  40. VDL

    A02 Cool Light Beige · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in The Soft Fluid Long Wear Foundation SPF 20

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.