It Cosmetics

22.5 Light Warm in other brands

Your Skin But Better Foundation + Skincare · Liquid and cream

Depth: Lighter than 92% of the shades in our data
Undertone: Listed as warm from its name
Swatch: Reads in between warm and cool #f3cfab
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Natasha Denona 30W in Transformatte Pore Vanishing Matte Foundation (likely close). In all, 216 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Natasha Denona

30W · Transformatte Pore Vanishing Matte Foundation

Likely close Swatch reads about the same · listed warm
Cover FX

G20 · Pressed Mineral Foundation

Likely close Swatch reads about the same · listed warm
Shiseido

230 · Synchro Skin Self-Refreshing Foundation SPF 30

Likely close Swatch reads about the same · listed olive
L'Oréal

W2.5, Light Medium · True Match Super-Blendable Foundation

Likely close Swatch reads about the same
Charlotte Tilbury

3 NEUTRAL · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed neutral
Flower Beauty

L2 Ivory · Light Illusion Liquid Foundation

Likely close Swatch reads about the same
Pacifica

34NL Neutral Light · Alight Clean Foundation

Likely close Swatch reads about the same · listed neutral
Makeup Revolution

F2 · Conceal & Define Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
surratt beauty

1 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same
MAC

C3 · Studio Fix Powder Plus Foundation

Likely close Swatch reads about the same · listed neutral-warm
Smashbox

1.1 · Studio Skin 24 Hour Oil-Free Hydra Foundation

Likely close Swatch reads about the same · listed neutral
NARS

L3 Gobi · Natural Radiant Longwear Foundation

Likely close Swatch reads about the same · listed warm
Milani

Light Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same
Huda Beauty

220N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed neutral
Dose Of Colors

110 Light · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed neutral
Kevyn Aucoin

02 Light EF · Foundation Balm

Likely close Swatch reads about the same
bareMinerals

05 Sateen · BAREPRO Longwear Powder Foundation

Likely close Swatch reads about the same · listed cool
Anastasia Beverly Hills

150W · Luminous Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Medium Warm · Mineral Powder Foundation

Likely close Swatch reads about the same · listed warm
VDL

V04 Warm Tan · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed warm
Dermablend

0C Pale Ivory · Cover Creme Full Coverage Foundation

Likely close Swatch reads about the same · listed cool
Givenchy

N98 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
J.Cat Beauty

Porcelain · Aquasurance Compact Foundation

Likely close Swatch reads about the same
Becca Cosmetics

1W1 Shell · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
La Mer

230 Light Ochre · The Soft Fluid Long Wear Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Laura Mercier

Cameo · Flawless Fusion Ultra-Longwear Foundation

Likely close Swatch reads about the same · listed cool
KVD Vegan Beauty

004 Light · True Portrait Medium Coverage Shake Foundation

Likely close Swatch reads about the same · listed neutral
Fenty Beauty

2 · Eaze Drop Lightweight Blurring Skin Tint

Likely close Swatch reads about the same
Lancôme

230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
ZOEVA

100W CNFT · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

Light Medium · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

Likely close Swatch reads about the same · listed cool
Sephora Collection

1 · Clean Glowing Skin Foundation

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Natural · Stay Matte Powder Foundation

Likely close Swatch reads about the same
Dior

3 Warm · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

118 Light Beige · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
Estée Lauder

3C2 Pebble · Double Wear Stay In Place Matte Powder Foundation

Likely close Swatch reads about the same · listed cool
jane iredale

Amber · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same · listed warm
Urban Decay

40NN · Stay Naked The Fix Powder Foundation

Likely close Swatch reads about the same · listed neutral
Bobbi Brown

Natural Tan · Skin Long-Wear Fluid Powder Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Hourglass

No. 0 Porcelain · Veil Fluid Makeup

Likely close Swatch reads about the same · listed warm

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Your Skin But Better Foundation + Skincare

22 Light Neutral (lighter)
23 Light Warm (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.