It Cosmetics

Rich in other brands

Bye Bye Lines Sheer Liquid Foundation · Liquid and cream

Depth: Lighter than 37% of the shades in our data
Undertone: Not listed
Swatch: Reads in between warm and cool #cc8c63
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Lancôme 430 Dore 30 W in Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 (likely close). In all, 248 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Lancôme

430 Dore 30 W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

Likely close Swatch reads about the same
L'Oréal

495 - Amber · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same
Fenty Beauty

380 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed cool
Maybelline

330 Toffee · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
W3LL People

Dark Neutral · Narcissist Foundation Stick

Likely close Swatch reads about the same · listed neutral
Clarins

111N · Skin Illusion Natural Hydrating Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Tarte

42N tan neutral · Amazonian Clay Blurring Powder Foundation

Likely close Swatch reads about the same · listed neutral
KVD Vegan Beauty

59 Medium N · Lock-It Foundation

Likely close Swatch reads about the same · listed neutral
Beauty Bakerie

325 Neutral · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed neutral
MAC

NW25 · Studio Fix Soft Matte Foundation Stick

Likely close Swatch reads about the same · listed cool
PÜR

TP4 Medium Tan · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed neutral-cool
KIKO Milano

09 Rich Caramel · Skin Lover Refining Face Powder Foundation

Likely close Swatch reads about the same
Exa

250 Valentine · High Fidelity Foundation

Likely close Swatch reads about the same · listed olive
rms beauty

55 · "Un" Cover-Up Cream Foundation

Likely close Swatch reads about the same · listed olive
Il Makiage

212-66125 125 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
e.l.f. Cosmetics

Light 210 N - light with neutral undertones · Camo CC Cream SPF 30

Likely close Swatch reads about the same · listed neutral
Bobbi Brown

Warm Almond · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Camel · Total Control Pro Drop Foundation

Likely close Swatch reads about the same
Dior

051 Praline · Diorskin Forever Undercover Foundation

Likely close Swatch reads about the same · listed warm
Catrice

020 Warm Beige · True Skin Hydrating Foundation

Likely close Swatch reads about the same · listed warm
Too Faced

Spiced Rum · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

Likely close Swatch reads about the same · listed cool
Gucci

310N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed neutral
Juice Beauty

15 Rosy Sand · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same · listed cool
Hourglass

Honey · Immaculate Liquid Powder Foundation

Likely close Swatch reads about the same · listed warm
Laura Mercier

17 · Smooth Finish Foundation Powder

Likely close Swatch reads about the same · listed warm
bareMinerals

21 Neutral Tan · Matte Foundation Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed neutral
Clinique

CN 74 Beige · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed neutral-cool
Essence

201 · Foundation Stick

Likely close Swatch reads about the same
NARS

MD3.15 Seville · Light Reflecting Advanced Skincare Foundation

Likely close Swatch reads about the same · listed warm
Morphe

F3.40 Neutral · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Ulta Beauty

Tan · Tinted Moisturizer SPF 24

Likely close Swatch reads about the same
Charlotte Tilbury

7.5 MEDIUM · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick

Likely close Swatch reads about the same · listed neutral
Smith & Cult

370 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
UOMA Beauty

T3C Honey Honey · Say What?! Foundation

Likely close Swatch reads about the same · listed olive
jane iredale

Warm Brown · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same · listed warm
Max Factor

Light to medium · Miracle Pure Skin Reset 2-in-1 Serum Foundation

Likely close Swatch reads about the same
Physicians Formula

Light to Medium · NF Sheer Line Of Defense Foundation SPF 30

Likely close Swatch reads about the same
Wet n Wild

Amber · PhotoFocus Stick Foundation

Likely close Swatch reads about the same
Kevyn Aucoin

13 Deep EF · Foundation Balm

Likely close Swatch reads about the same
Rare Beauty

350C · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed cool

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Bye Bye Lines Sheer Liquid Foundation

Medium Tan (lighter)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.