Fenty Beauty

240 in other brands

Pro Filt'r Hydrating Longwear Foundation · Liquid and cream

Depth: Lighter than 62% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads in between warm and cool #dbad84
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Sephora Collection 28.5 N in Best Skin Ever Liquid Foundation (likely close). In all, 254 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Sephora Collection

28.5 N · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed warm
Au Naturale

Sand · Zero Gravity C2P Foundation

Likely close Swatch reads about the same · listed warm
Huda Beauty

410G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed warm
Natasha Denona

58Y · Transformatte Pore Vanishing Matte Foundation

Likely close Swatch reads about the same · listed warm
Kevyn Aucoin

07 Medium EF · Foundation Balm

Likely close Swatch reads about the same
Clinique

WN 24 Cork · Beyond Perfecting Foundation + Concealer

Likely close Swatch reads about the same · listed neutral-warm
Pat McGrath Labs

14 Light Medium · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed olive
Laura Mercier

4W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

Likely close Swatch reads about the same · listed olive
Il Makiage

212-66025 25 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
CoverGirl

Soft Honey · Simply Ageless 3-In-1 Liquid Foundation

Likely close Swatch reads about the same
MAC

NC18 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
Shiseido

Light · Sports BB SPF 50+

Likely close Swatch reads about the same
Lancôme

330 Bisque N · Teint Idole Ultra Longwear Foundation Stick SPF 21

Likely close Swatch reads about the same
Makeup Revolution

F9 · Fast Base Stick Foundation

Likely close Swatch reads about the same · listed warm
Juvia's Place

610 Cebu · I Am Magic Foundation

Likely close Swatch reads about the same · listed neutral
e.l.f. Cosmetics

23 Light Cool · Soft Glam Satin Foundation

Likely close Swatch reads about the same · listed cool
Milk Makeup

Golden Nude · Flex Foundation Stick

Likely close Swatch reads about the same · listed warm
Estée Lauder

2W1 Dawn · Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15

Likely close Swatch reads about the same · listed warm
L'Oréal

Nude Beige · True Match Lumi Healthy Luminous Makeup

Likely close Swatch reads about the same
bareMinerals

12 Warm Natural · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

Likely close Swatch reads about the same · listed warm
Smith & Cult

200 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
Anastasia Beverly Hills

240N · Luminous Foundation

Likely close Swatch reads about the same · listed neutral-warm
Tarte

27S light-medium sand · face tape foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

20CP · Stay Naked Weightless Liquid Foundation

Likely close Swatch reads about the same · listed cool
Bobbi Brown

Natural · Skin Foundation Stick

Likely close Swatch reads about the same · listed neutral
KVD Vegan Beauty

015 Light · True Portrait Medium Coverage Shake Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

228 Soft Tan · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
Too Faced

Warm Nude · Born This Way Undetectable Medium-to-Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
PÜR

MG5 Beige · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed warm
VDL

A06 Cool Deep Tan · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed cool
It Cosmetics

31 Medium Neutral · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed neutral
L.A. Girl

Fair · Pro Coverage Liquid Foundation

Likely close Swatch reads about the same
Fenty Beauty

8 · Eaze Drop Lightweight Blurring Skin Tint

Likely close Swatch reads about the same
Origins

410 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

Likely close Swatch reads about the same · listed cool
Becca Cosmetics

2W2 Buff · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
NARS

M3.75 Pampelune · Sheer Glow Foundation

Likely close Swatch reads about the same · listed warm
Lawless

Mojave · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed neutral
Rare Beauty

250W · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed warm
Smashbox

1.05 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

Likely close Swatch reads about the same · listed olive
Essence

10 Cool Porcelain · Pretty Natural Hydrating Foundation

Likely close Swatch reads about the same · listed cool

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pro Filt'r Hydrating Longwear Foundation

235 (lighter)
250 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.