Foundation Shades

beautyblender

3.25 Neutral in other brands

Bounce Liquid Whip Long Wear Foundation · Liquid and cream

Depth
Lighter than 70% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads in between warm and cool #e4b488
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX 40 G+ in Natural Finish Foundation (likely close). In all, 243 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    40 G+ · Natural Finish Foundation

    Likely close Swatch reads about the same · listed olive

  2. Laura Mercier

    Latte · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Fenty Beauty

    4 · Eaze Drop Lightweight Blurring Skin Tint

    Likely close Swatch reads about the same

  4. ZOEVA

    190N Generous · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed neutral

  5. NARS

    M2.5 Sahel · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed warm

  6. Clinique

    WN 46 Golden Neutral · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-warm

  7. Makeup Revolution

    P10 · Conceal & Define Satte Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  8. Kosas

    Light Neutral Warm 130 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  9. Becca Cosmetics

    2W2 Buff · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  10. Rare Beauty

    210N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Bobbi Brown

    4 Natural · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed olive

  12. UOMA Beauty

    T3W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  13. Sephora Collection

    20 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Milani

    Nude Sand · Screen Queen Foundation

    Likely close Swatch reads about the same

  15. PÜR

    Golden Medium · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

  16. L'Oréal

    W4, Light Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  17. MAC

    NW30 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  18. Revlon

    320 True Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  19. Morphe

    F1.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  20. Dermablend

    30W Bisque · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

  21. Kevyn Aucoin

    5.5 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  22. Lawless

    Mojave · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral

  23. Huda Beauty

    420G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  24. Ulta Beauty

    Medium Cool · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  25. Tarte

    38S Medium-Tan Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  26. Urban Decay

    50CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

  27. KVD Vegan Beauty

    024 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed warm

  28. Benefit Cosmetics

    Shade 4 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  29. Lancôme

    270 Bisque W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  30. Maybelline

    228 Soft Tan · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  31. Milk Makeup

    Light Sand · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  32. CoverGirl

    Soft Honey · Simply Ageless 3-In-1 Liquid Foundation

    Likely close Swatch reads about the same

  33. Haus Labs

    120 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  34. surratt beauty

    4 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  35. Armani Beauty

    5.2 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  36. bareMinerals

    08 Spice · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads about the same · listed warm

  37. Hourglass

    Porcelain · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  38. Juvia's Place

    610 Cebu · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral

  39. jane iredale

    Honey Bronze · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed cool

  40. Smashbox

    1.05 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed olive

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Bounce Liquid Whip Long Wear Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.