Foundation Shades

Exa

450 Emily in other brands

High Fidelity Foundation · Liquid and cream

Depth
Lighter than 73% of the shades in our data
Undertone
Listed as olive from its retail listing
Swatch
Reads in between warm and cool #e2b995
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is MAC NW33 in Studio Fix Powder Plus Foundation (likely close). In all, 255 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. MAC

    NW33 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral

  2. NARS

    M1.2 Patagonia · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Bobbi Brown

    Beige · Skin Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  4. CoverGirl

    Medium Beige · Simply Ageless 3-In-1 Liquid Foundation

    Likely close Swatch reads about the same

  5. Morphe

    F2.10 Cool · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  6. Lancôme

    250 Bisque W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  7. e.l.f. Cosmetics

    0 Fair Neutral Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed neutral-warm

  8. Almay

    100 Fair · Skin Perfecting Healthy Biome Makeup

    Likely close Swatch reads about the same

  9. Beauty Bakerie

    341 Warm Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  10. VDL

    V04.5 Cool Undertone · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

  11. Armani Beauty

    5.2 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  12. Estée Lauder

    1N0 Porcelain · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed neutral

  13. Flower Beauty

    M1 Natural Beige · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

  14. Urban Decay

    10NN · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  15. ZOEVA

    060N Brave · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  16. Fenty Beauty

    230 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  17. It Cosmetics

    Light Medium · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  18. Clinique

    CN 18 Cream Whip · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-cool

  19. Laura Mercier

    Ecru · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  20. L'Oréal

    Soft Ivory/Classic Ivory · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  21. Ulta Beauty

    Light Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed cool

  22. Too Faced

    Almond · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  23. Kosas

    Light Neutral 140 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  24. Milani

    Nude Beige · Screen Queen Foundation

    Likely close Swatch reads about the same

  25. Wet n Wild

    Soft Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  26. Benefit Cosmetics

    5 Shade Medium Neutral Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  27. Cover FX

    G30 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed warm

  28. Revlon

    150 Buff · ColorStay Light Cover Liquid Foundation

    Likely close Swatch reads about the same

  29. surratt beauty

    4 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  30. bareMinerals

    15.5 Butterscotch · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  31. Gucci

    180W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  32. Hourglass

    Beige · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

  33. Tarte

    34S Medium Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  34. Givenchy

    Y210 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  35. Shiseido

    250 Sand · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed warm

  36. Pacifica

    32WL Warm Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

  37. W3LL People

    Fair Golden · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed warm

  38. Il Makiage

    212-66030 30 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  39. Milk Makeup

    Sand · Sunshine Skin Tint SPF 30

    Likely close Swatch reads about the same · listed warm

  40. jane iredale

    Honey Bronze · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in High Fidelity Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.