La Mer

330 Tan in other brands

The Soft Fluid Long Wear Foundation SPF 20 · Liquid and cream

Depth: Lighter than 64% of the shades in our data
Undertone: Listed as neutral from its retail listing
Swatch: Reads in between warm and cool #dcaf8d
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Fenty Beauty 260 in Pro Filt'r Soft Matte Powder Foundation (likely close). In all, 267 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Fenty Beauty

260 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral
Sephora Collection

14 Light Delicate Beige · 10 Hour Wear Perfection Foundation

Likely close Swatch reads about the same · listed cool
Yves Saint Laurent

BD30 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed warm
Huda Beauty

210B Chai · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads about the same · listed warm
Exa

360 Oakjoo · High Fidelity Foundation

Likely close Swatch reads about the same · listed neutral
Lawless

Arizona · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed warm
Jouer Cosmetics

Golden Sand · Essential High Coverage Crème Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

30 · Hydromaniac Glowy Tinted Hydrator Foundation

Likely close Swatch reads about the same · listed neutral
It Cosmetics

Fair Light · CC+ Cream Oil-Free Matte with SPF 40

Likely close Swatch reads about the same · listed cool
bareMinerals

4.5 Wheat · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

Likely close Swatch reads about the same · listed warm
Cover FX

40 G+ · Power Play Foundation

Likely close Swatch reads about the same · listed olive
Lancôme

215 Buff N · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed neutral
Dermablend

20W Cashew Beige · Cover Creme Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
Smith & Cult

220 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
Tarte

34N Medium Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed neutral
Hourglass

Honey · Illusion Hyaluronic Skin Tint

Likely close Swatch reads about the same · listed warm
Armani Beauty

4.5 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
Givenchy

Y215 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Gucci

220N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed neutral
CoverGirl

L20 Light Ivory · TruBlend Matte Made Liquid Foundation

Likely close Swatch reads about the same
Laura Mercier

3C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

Likely close Swatch reads about the same · listed neutral-warm
Make Up For Ever

Y325 · Ultra HD Invisible Cover Stick Foundation

Likely close Swatch reads about the same · listed warm
MAC

N6.5 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
beautyblender

2.50 Neutral · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed neutral
PÜR

MN5 Golden Medium · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Becca Cosmetics

2N1 Cashew · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed neutral
Natasha Denona

55Wr · Foundation X+

Likely close Swatch reads about the same · listed neutral
Il Makiage

212-66015 15 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
Clinique

WN 38 Stone · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same
Kosas

04 Tone · Tinted Face Oil Foundation

Likely close Swatch reads about the same · listed warm
Dior

4 Warm · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
UOMA Beauty

T3N Fair Lady · Say What?! Foundation

Likely close Swatch reads about the same · listed neutral
Anastasia Beverly Hills

Banana · Stick Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

238 Rich Tan · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
Au Naturale

Lucerne · Zero Gravity C2P Foundation

Likely close Swatch reads about the same · listed neutral
L'Oréal

460 - Golden Beige · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same · listed warm
Perricone MD

Ivory · No Makeup Foundation Serum Broad Spectrum SPF 20

Likely close Swatch reads about the same
Bobbi Brown

Beige · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Milani

Buff · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

Likely close Swatch reads about the same
ILIA

Bedarra · True Skin Serum Foundation

Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in The Soft Fluid Long Wear Foundation SPF 20

320 Blush (lighter)
340 Suede (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.