Cover FX

G30 in other brands

Pressed Mineral Foundation · Liquid and cream

Depth: Lighter than 71% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads in between warm and cool #e3b68e
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Lancôme 270 Bisque W in Teint Idole Ultra Wear 24H Long Wear Foundation (likely close). In all, 251 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Lancôme

270 Bisque W · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed warm
Armani Beauty

5.2 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed warm
Clinique

02 Alabaster · Beyond Perfecting Powder Foundation + Concealer

Likely close Swatch reads about the same · listed neutral-cool
NARS

Punjab · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed warm
MAC

C3.5 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed warm
surratt beauty

4 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same · listed warm
L'Oréal

440 - Natural Rose · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same
Revlon

320 True Beige · ColorStay Full Cover Foundation

Likely close Swatch reads about the same
Kosas

Light Neutral Warm 130 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Medium Cool · Velvet Matte Longwear Foundation

Likely close Swatch reads about the same · listed cool
Urban Decay

10WY · Stay Naked Weightless Liquid Foundation

Likely close Swatch reads about the same · listed warm
Rare Beauty

210N · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed neutral
Sephora Collection

15.5 N · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed neutral
Laura Mercier

2C1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

Likely close Swatch reads about the same · listed cool
Cover FX

G40 · Natural Finish Foundation

Likely close Swatch reads about the same · listed warm
ZOEVA

110N Creative · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed warm
Becca Cosmetics

1N3 Cashmere · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed neutral
Fenty Beauty

150 · Pro Filt'r Hydrating Longwear Foundation

Likely close Swatch reads about the same · listed neutral
jane iredale

Honey Bronze · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same · listed cool
Dermablend

30W Bisque · Smooth Liquid Camo Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

15.5 Butterscotch · BAREPRO Longwear Powder Foundation

Likely close Swatch reads about the same · listed neutral-warm
Milk Makeup

Light Sand · Flex Foundation Stick

Likely close Swatch reads about the same · listed warm
Tarte

34S Medium Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed warm
Almay

100 Fair · Skin Perfecting Healthy Biome Makeup

Likely close Swatch reads about the same
Wet n Wild

Soft Ivory · PhotoFocus Liquid Foundation

Likely close Swatch reads about the same
Bobbi Brown

Beige · Skin Foundation Stick

Likely close Swatch reads about the same · listed neutral
beautyblender

3.25 Neutral · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed neutral
It Cosmetics

21.5 Light Neutral · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed neutral
Kevyn Aucoin

5.5 Medium EF · Foundation Balm

Likely close Swatch reads about the same
Milani

Natural Beige · Screen Queen Foundation

Likely close Swatch reads about the same
UOMA Beauty

T3W Fair Lady · Say What?! Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

F5.5 · Conceal & Define Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
Pacifica

32WL Warm Light · Alight Clean Foundation

Likely close Swatch reads about the same · listed warm
VDL

V04.5 Cool Undertone · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed cool
CoverGirl

Medium Beige · Simply Ageless 3-In-1 Liquid Foundation

Likely close Swatch reads about the same
Exa

450 Emily · High Fidelity Foundation

Likely close Swatch reads about the same · listed olive
Shiseido

250 Sand · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

Likely close Swatch reads about the same · listed warm
Juvia's Place

650 Alexandria · I Am Magic Foundation

Likely close Swatch reads about the same · listed neutral
Dior

4 Warm · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
Haus Labs

120 Light · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed warm

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pressed Mineral Foundation

P30 (lighter)
N35 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.