Origins

300 in other brands

Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation · Liquid and cream

Depth: Lighter than 59% of the shades in our data
Undertone: Listed as cool from its retail listing
Swatch: Reads in between warm and cool #d5ac8f
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Dior 3 Warm Olive in Dior Forever Matte Foundation (likely close). In all, 239 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Dior

3 Warm Olive · Dior Forever Matte Foundation

Likely close Swatch reads about the same · listed olive
e.l.f. Cosmetics

3 Light/Medium Cool · Halo Glow Liquid Filter

Likely close Swatch reads about the same · listed cool
Bobbi Brown

Cool Natural · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed cool
Armani Beauty

7 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

3.25 · All Nighter Liquid Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Lancôme

160 Ivoire W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

Likely close Swatch reads about the same
PÜR

MP3 Blush Medium · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed cool
Cover FX

N40 · Pressed Mineral Foundation

Likely close Swatch reads about the same · listed neutral
Yves Saint Laurent

BD25 · Touche Eclat Le Teint Radiant Liquid Foundation

Likely close Swatch reads about the same · listed neutral-warm
Exa

320 Laura · High Fidelity Foundation

Likely close Swatch reads about the same · listed warm
Too Faced

Light Beige · Born This Way Foundation

Likely close Swatch reads about the same · listed neutral
Sephora Collection

28.5 Natural Camel · 10 Hour Wear Perfection Foundation

Likely close Swatch reads about the same · listed warm
Guerlain

04N · L'Essentiel Natural Longwear Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
Physicians Formula

Light · Silk Foundation Elixir

Likely close Swatch reads about the same
Estée Lauder

1N2 Ecru · Double Wear Light Soft Matte Hydra Makeup

Likely close Swatch reads about the same · listed neutral-cool
Makeup Revolution

F6 · Conceal & Glow Foundation

Likely close Swatch reads about the same · listed neutral
Kevyn Aucoin

05 Light EF · The Etherealist Foundation

Likely close Swatch reads about the same · listed warm
Laura Mercier

3C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

Likely close Swatch reads about the same · listed neutral-warm
Lorac

02 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads about the same · listed neutral
Maybelline

238 Rich Tan · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
Tarte

27N Light-Medium Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed neutral
Givenchy

Y215 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed warm
L'Oréal

104.5 Nude Buff · Infallible Pro-Matte Liquid Longwear Foundation

Likely close Swatch reads about the same
CoverGirl

Fair Ivory · Simply Ageless 3-In-1 Liquid Foundation

Likely close Swatch reads about the same
Charlotte Tilbury

7 · Magic Foundation

Likely close Swatch reads about the same · listed olive
Amorepacific

204 Light/Medium Yellow · Color Control Cushion Compact Broad Spectrum SPF 50+

Likely close Swatch reads about the same · listed warm
Smith & Cult

240 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
NARS

Groenland · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

Likely close Swatch reads about the same · listed warm
Gucci

220N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed neutral
bareMinerals

6.5 Desert · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

Likely close Swatch reads about the same · listed neutral-warm
It Cosmetics

Medium · CC+ Cream Oil-Free Matte with SPF 40

Likely close Swatch reads about the same · listed warm
Au Naturale

Lucerne · Zero Gravity C2P Foundation

Likely close Swatch reads about the same · listed neutral
Kosas

04 Tone · Tinted Face Oil Foundation

Likely close Swatch reads about the same · listed warm
Milani

Buff · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

Likely close Swatch reads about the same
Jouer Cosmetics

Beige Nude · Essential High Coverage Crème Foundation

Likely close Swatch reads about the same · listed warm
ILIA

7 Diaz · Super Serum Skin Tint SPF 40 Foundation

Likely close Swatch reads about the same · listed neutral
Lawless

Oasis · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed warm
Juice Beauty

10 Naked Beige · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same
Anastasia Beverly Hills

Banana · Stick Foundation

Likely close Swatch reads about the same · listed warm
Wet n Wild

Bronze Beige · PhotoFocus Liquid Foundation

Likely close Swatch reads about the same

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

240 (lighter)
310 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.