Make Up For Ever

Y305 in other brands

Matte Velvet Skin Full Coverage Foundation · Liquid and cream

Depth

Lighter than 86% of the shades in our data

Undertone

Listed as warm from its retail listing

Swatch

Reads warmer than most shades this deep #e6caae

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Haus Labs 040 Fair in Triclone Skin Tech Medium Coverage Foundation (likely close). In all, 204 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Haus Labs

   040 Fair · Triclone Skin Tech Medium Coverage Foundation

   Likely close Swatch reads about the same · listed neutral

2. Guerlain

   01W · L'Essentiel Natural Longwear Foundation SPF 20

   Likely close Swatch reads about the same · listed warm

3. Natasha Denona

   31W · Foundation X+

   Likely close Swatch reads about the same · listed warm

4. L'Oréal

   Pearl · Infallible 24HR Fresh Wear Foundation In A Powder

   Likely close Swatch reads about the same

5. PÜR

   LG6 Light Nude · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

   Likely close Swatch reads about the same · listed warm

6. Tom Ford

   2.0 Buff · Traceless Soft Matte Foundation

   Likely close Swatch reads about the same · listed warm

7. Too Faced

   Porcelain · Born This Way Pressed Powder Foundation

   Likely close Swatch reads about the same · listed neutral

8. Ulta Beauty

   Light Cool · Effortless Effect Foundation

   Likely close Swatch reads about the same · listed cool

9. Lorac

   01 · PRO Soft Focus Longwear Foundation

   Likely close Swatch reads about the same · listed cool

10. bareMinerals

    05 Sateen · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed cool

11. e.l.f. Cosmetics

    Beige · Flawless Finish Foundation

    Likely close Swatch reads about the same · listed cool

12. Hourglass

    Nude · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

13. Tarte

    14S Fair Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

14. MAC

    C4 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

15. Anastasia Beverly Hills

    210N · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral-warm

16. Origins

    110 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

17. Catrice

    030 Sand Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

18. ColourPop

    50W Light · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

19. Revlon

    210 Sand Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

20. Maybelline

    Nude Beige · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

21. Huda Beauty

    110N Angel Food · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral

22. Dior

    2 Warm Olive · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed olive

23. Morphe

    F1.50 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

24. Laura Mercier

    0W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

25. Wet n Wild

    Nude Ivory · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

26. L.A. Girl

    Porcelain · Pro.Matte Foundation

    Likely close Swatch reads about the same

27. Fenty Beauty

    130 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed olive

28. beautyblender

    1.40 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

29. NARS

    L4.5 Vienna · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed cool

30. Shiseido

    260 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed neutral

31. Lancôme

    015N · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed neutral

32. CoverGirl

    210 Classic Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

33. Burt's Bees

    Porcelain · Goodness Glows Liquid Foundation

    Likely close Swatch reads about the same · listed cool

34. Charlotte Tilbury

    1.5 · Light Wonder Foundation

    Likely close Swatch reads about the same

35. Givenchy

    Y110 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

36. Koh Gen Do

    123 · Aqua Foundation

    Likely close Swatch reads about the same · listed warm

37. Sephora Collection

    1 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed warm

38. Benefit Cosmetics

    Shade 1 Fair Cool · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

39. Estée Lauder

    1W2 Sand · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed olive

40. Wander Beauty

    Medium · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed olive

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 104 Light/Medium Pink
• Antonym Beige Light
• Armani Beauty 4
• Au Naturale Porcelain
• Beauty Bakerie 345 Warm
• Becca Cosmetics 1N1 Linen
• Bite Beauty L25
• Bobbi Brown 3.5 Warm Beige
• boscia Venice
• Clinique WN 04 Bone
• Cover FX G10
• Dermablend 0N
• Dose Of Colors 108 Light
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ light to medium skin
• Elcie Cosmetics Porcelain
• Essence 10 Cool Porcelain
• Exa 460 Gretta
• florence by mills F010
• Flower Beauty L2 Ivory
• Gucci 120N
• Hynt Beauty Sand
• Il Makiage 212-66005 5
• ILIA 3 Balos
• It Cosmetics 10.5 Fair Neutral
• J.Cat Beauty Porcelain
• jane iredale Radiant
• Josie Maran Fair Light
• Jouer Cosmetics Linen
• Juice Beauty 05 Buff
• Juvia's Place 710 Maricao
• Kevyn Aucoin 02 ST
• Kosas Very Light Neutral 100
• KVD Vegan Beauty 004 Light
• La Mer 13 Warm Ivory
• Lawless Sunrise
• lilah b. b original
• Make Up For Ever Y218
• Makeup Revolution F1
• Milani Light Beige
• Milk Makeup Porcelain
• Nudestix 3 Nude
• NYX Professional Makeup Light Ivory
• Ofra Cosmetics 4.25
• Pacifica 38NF Neutral Fair
• Pat McGrath Labs 8 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• Rare Beauty 170W
• rms beauty 11
• Smashbox 1.05
• Smith & Cult 150 Warm
• surratt beauty 1 Surreal Skin
• The Ordinary 1.2 P
• UOMA Beauty T1W White Pearl
• Urban Decay 30WY
• VDL V04 Warm Tan
• W3LL People Pale Ivory
• Winky Lux Light
• Yves Saint Laurent BD10
• ZOEVA 040W Artist

Filter every range in the shade finder

Next to it in Matte Velvet Skin Full Coverage Foundation

• R260 (lighter)
• Y315 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.