Foundation Shades

KVD Vegan Beauty

072 Tan in other brands

True Portrait Medium Coverage Shake Foundation · Liquid and cream

Depth
Lighter than 14% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads in between warm and cool #946243
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX 3 N Deep in Custom Cover Drops (likely close). In all, 140 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    3 N Deep · Custom Cover Drops

    Likely close Swatch reads about the same · listed neutral

  2. NYX Professional Makeup

    Cappuccino · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  3. bareMinerals

    29 Truffle · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  4. e.l.f. Cosmetics

    6 Tan/Deep Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  5. Clinique

    WN 124 Sienna · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  6. Pat McGrath Labs

    32 Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  7. Tom Ford

    11.5 Warm Nutmeg · Traceless Foundation Stick

    Likely close Swatch reads about the same · listed warm

  8. NARS

    D4 Namibia · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  9. Milani

    Walnut · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  10. PÜR

    DN7 Cocoa · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed neutral

  11. Too Faced

    Cocoa · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Armani Beauty

    14 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed olive

  13. It Cosmetics

    53 Rich Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

  14. Makeup Revolution

    F12.7 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same

  15. CoverGirl

    2 Deep Cool · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads about the same · listed cool

  16. Tarte

    50S Deep Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  17. The Ordinary

    3.2 R · Serum Foundation

    Likely close Swatch reads about the same · listed cool

  18. Maybelline

    Deep Bronze · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  19. Fenty Beauty

    410 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  20. Morphe

    F3.120 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  21. Benefit Cosmetics

    Shade 10 Deep Warm · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads warmer · listed warm

  22. Laura Mercier

    20 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed cool

  23. jane iredale

    M14 · Beyond Matte Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  24. Haus Labs

    385 Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads cooler · listed neutral

  25. BLK/OPL

    Amber · TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Likely close Swatch reads about the same

  26. Charlotte Tilbury

    13 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  27. KVD Vegan Beauty

    200 Deep · Lock-It Powder Foundation Refills

    Likely close Swatch reads about the same

  28. Estée Lauder

    6N1 Mocha · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed neutral

  29. Catrice

    080 Caramel Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  30. UOMA Beauty

    T2C Black Pearl · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

  31. Au Naturale

    Mumbai · Zero Gravity C2P Foundation

    Likely close Swatch reads cooler · listed warm

  32. Elcie Cosmetics

    Warm Ivory · Micro Silque Foundation

    Likely close Swatch reads warmer · listed warm

  33. L'Oréal

    113 Brown Suede · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

  34. Gucci

    460N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed neutral

  35. Dermablend

    75W Golden Brown · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  36. Beauty Bakerie

    313 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  37. MAC

    NC60 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  38. Hourglass

    Warm Almond · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

  39. Anastasia Beverly Hills

    370W · Luminous Foundation

    Likely close Swatch reads warmer · listed warm

  40. Revlon

    420 Mahogany · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in True Portrait Medium Coverage Shake Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.