Foundation Shades

UOMA Beauty

T2C Black Pearl in other brands

Say What?! Foundation · Liquid and cream

Depth
Lighter than 11% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads in between warm and cool #8c5c3e
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Tarte 57G rich golden in face tape foundation (likely close). In all, 125 ranges have a likely-close shade and 96 brands have one worth trying.

Closest shade in each brand

The 40 closest of 96 brands. The other 56 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Tarte

    57G rich golden · face tape foundation

    Likely close Swatch reads about the same · listed olive

  2. Too Faced

    Cocoa · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Make Up For Ever

    R530 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  4. BLK/OPL

    Toasted Chesnut · TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Likely close Swatch reads about the same

  5. Elcie Cosmetics

    Golden Tan · Micro Silque Foundation

    Likely close Swatch reads about the same · listed warm

  6. NYX Professional Makeup

    Cappuccino · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed cool

  7. Cover FX

    N120 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed neutral

  8. PÜR

    DG7 Cocoa · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  9. surratt beauty

    15 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same

  10. MAC

    NW43 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed cool

  11. Hourglass

    Warm Almond · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

  12. Tom Ford

    11.5 Warm Nutmeg · Traceless Foundation Stick

    Likely close Swatch reads about the same · listed warm

  13. CoverGirl

    1 Deep Neutral · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Morphe

    F3.110 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  15. It Cosmetics

    53 Rich Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

  16. Clinique

    WN 124 Sienna · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  17. Estée Lauder

    6N1 Mocha · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed neutral

  18. bareMinerals

    29 Truffle · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  19. Milani

    Walnut · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  20. Dermablend

    75W Golden Brown · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  21. Rare Beauty

    480W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  22. NARS

    D4 Namibia · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  23. Sephora Collection

    55 Deep Cocoa · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads warmer · listed neutral

  24. KVD Vegan Beauty

    072 Tan · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed cool

  25. Maybelline

    Java · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  26. Revlon

    420 Mahogany · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  27. L'Oréal

    113 Brown Suede · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

  28. e.l.f. Cosmetics

    6 Tan/Deep Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  29. boscia

    La Jolla · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed cool

  30. Urban Decay

    70WY · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads warmer · listed warm

  31. Pat McGrath Labs

    32 Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  32. Haus Labs

    460 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads cooler · listed warm

  33. Smashbox

    4.35 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed cool

  34. Exa

    140 Nya · High Fidelity Foundation

    Likely close Swatch reads cooler · listed warm

  35. Laura Mercier

    Espresso · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  36. Fenty Beauty

    430 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  37. Il Makiage

    212-66210 210 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads cooler · listed warm

  38. Kosas

    Medium Deep Neutral Olive 360 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed olive

  39. Dose Of Colors

    129 Dark · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed neutral

  40. Armani Beauty

    14 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed olive

Closest shade in the other 56 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Say What?! Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.