Foundation Shades

Becca Cosmetics

5W1 Amber in other brands

Ultimate Coverage 24 Hour Foundation · Liquid and cream

Depth
Lighter than 16% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #a0633f
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is KVD Vegan Beauty 200 Deep in Lock-It Powder Foundation (likely close). In all, 147 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. KVD Vegan Beauty

    200 Deep · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  2. bareMinerals

    31 Mocha · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads about the same · listed cool

  3. NARS

    Marquises · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  4. Becca Cosmetics

    Walnut · Skin Love Weightless Blur Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Estée Lauder

    8C1 Rich Java · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  6. Cover FX

    G100 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  7. Fenty Beauty

    425 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  8. Charlotte Tilbury

    13 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Rare Beauty

    470C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed cool

  10. surratt beauty

    14 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  11. Tarte

    53H Deep Honey · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  12. PÜR

    DG6 Dark Almond · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  13. Morphe

    F4.30 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  14. Armani Beauty

    13.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  15. Pat McGrath Labs

    30 Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  16. It Cosmetics

    Deep · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  17. Urban Decay

    70 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed warm

  18. Haus Labs

    415 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Clinique

    WN 122 Clove · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  20. Maybelline

    Deep Bronze · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  21. Benefit Cosmetics

    Shade 11 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  22. Laura Mercier

    20 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed cool

  23. Dose Of Colors

    128 Medium Tan · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  24. NYX Professional Makeup

    Almond · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  25. Natasha Denona

    NR13 - Dark Neutral Rosy · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  26. J.Cat Beauty

    Caramel · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

  27. jane iredale

    M14 · Beyond Matte Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  28. ColourPop

    185W Deep Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

  29. Kosas

    Medium Deep Warm 350 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  30. Too Faced

    Honey · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral

  31. e.l.f. Cosmetics

    6 Tan/Deep Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  32. Make Up For Ever

    Y505 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  33. Lancôme

    13C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads cooler · listed cool

  34. Wet n Wild

    Cocoa · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  35. Juvia's Place

    330 Accra · I Am Magic Foundation

    Likely close Swatch reads about the same · listed olive

  36. L'Oréal

    Chestnut · Age Perfect Radiant Serum Foundation

    Likely close Swatch reads about the same

  37. Milani

    Cool Sienna · Screen Queen Foundation

    Likely close Swatch reads warmer · listed cool

  38. UOMA Beauty

    T1C Black Pearl · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

  39. MAC

    NC50 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed warm

  40. Au Naturale

    Mumbai · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Ultimate Coverage 24 Hour Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.