Foundation Shades

Shiseido

550 in other brands

Synchro Skin Self-Refreshing Foundation SPF 30 · Liquid and cream

Depth
Lighter than 14% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads cooler than most shades this deep #985e4f
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Dior 9 Neutral in BACKSTAGE Face & Body Foundation (likely close). In all, 39 ranges have a likely-close shade and 92 brands have one worth trying.

Closest shade in each brand

The 40 closest of 92 brands. The other 52 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Dior

    9 Neutral · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Au Naturale

    Cali · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed warm

  3. Milk Makeup

    Mocha · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  4. Natasha Denona

    96NR · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  5. Black Up

    12 HC · Full Coverage Cream Foundation

    Likely close Swatch reads about the same · listed cool

  6. Armani Beauty

    13.5 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed cool

  7. Givenchy

    W430 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads about the same · listed warm

  8. bareMinerals

    11 Cedar · COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30

    Likely close Swatch reads about the same · listed cool

  9. Make Up For Ever

    Y535 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  10. Cover FX

    N100 · Power Play Foundation

    Likely close Swatch reads warmer · listed neutral

  11. CoverGirl

    1 Deep Cool · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads about the same · listed cool

  12. Morphe

    Hint of Truffle · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads warmer · listed neutral-warm

  13. Sephora Collection

    15 Mahogany · Make No Mistake Foundation & Concealer Stick

    Likely close Swatch reads about the same · listed neutral

  14. rms beauty

    99 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads warmer

  15. ILIA

    16 Pavones · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed warm

  16. ColourPop

    205N Deep Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed neutral

  17. KVD Vegan Beauty

    215 Rich Deep · Lock-It Powder Foundation Refills

    Likely close Swatch reads warmer

  18. Ulta Beauty

    Deep · Moisturizing Foundation Stick

    Likely close Swatch reads warmer

  19. Haus Labs

    400 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads warmer · listed cool

  20. Bobbi Brown

    Chestnut · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads deeper · listed cool

  21. jane iredale

    M16 · Beyond Matte Liquid Foundation

    Likely close Swatch reads deeper and warmer · listed cool

  22. Yves Saint Laurent

    B90 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads warmer · listed warm

  23. Urban Decay

    90NN · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads warmer · listed neutral

  24. Maybelline

    365 Nutmeg · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads warmer

  25. NARS

    Manaus · Soft Matte Complete Foundation

    Likely close Swatch reads warmer · listed cool

  26. Origins

    720 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads warmer · listed warm

  27. Josie Maran

    RG85 Unstoppable · Vibrancy Argan Oil Foundation Fluid

    Likely close Swatch reads about the same · listed neutral-cool

  28. Kevyn Aucoin

    16 Deep EF · The Etherealist Foundation

    Likely close Swatch reads warmer · listed warm

  29. Kosas

    08 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads warmer · listed warm

  30. Pretty Vulgar

    Darling At Dusk · Bird's Nest Blurring Beauty Mousse CC Cream

    Likely close Swatch reads deeper

  31. e.l.f. Cosmetics

    Sienna · Flawless Finish Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  32. Fenty Beauty

    460 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads lighter and warmer · listed cool

  33. Estée Lauder

    8N1 Expresso · Double Wear Stay In Place Matte Powder Foundation

    Worth sampling Swatch reads warmer · listed neutral

  34. Il Makiage

    212-66210 210 · Woke Up Like This Flawless Base Foundation

    Worth sampling Swatch reads much warmer · listed warm

  35. Too Faced

    Cocoa · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Worth sampling Swatch reads warmer · listed neutral

  36. florence by mills

    D180 · Like a Light Skin Tint

    Worth sampling Swatch reads much warmer · listed warm

  37. J.Cat Beauty

    Espresso · Aquasurance Compact Foundation

    Worth sampling Swatch reads warmer

  38. Gucci

    480C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Worth sampling Swatch reads much warmer · listed cool

  39. Huda Beauty

    590R · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Worth sampling Swatch reads about the same · listed cool

  40. Clinique

    WN 125 Mahogany · Even Better Refresh Hydrating and Repairing Foundation

    Worth sampling Swatch reads deeper and warmer · listed neutral-warm

Closest shade in the other 52 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Synchro Skin Self-Refreshing Foundation SPF 30

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.