jane iredale

M13 in other brands

Beyond Matte Liquid Foundation · Liquid and cream

Depth: Lighter than 30% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads in between warm and cool #be7c51
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Clinique WN 94 Deep Neutral in Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15 (likely close). In all, 222 ranges have a likely-close shade and 110 brands have one worth trying.

Closest shade in each brand

The 40 closest of 110 brands. The other 70 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Clinique

WN 94 Deep Neutral · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed neutral
Tarte

46N tan-deep neutral · Amazonian Clay Blurring Powder Foundation

Likely close Swatch reads about the same · listed neutral
UOMA Beauty

T3N Bronze Venus · Say What?! Foundation

Likely close Swatch reads about the same · listed neutral
Charlotte Tilbury

11 TAN · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick

Likely close Swatch reads about the same · listed cool
Beauty Bakerie

317 Warm · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

355 · Super Stay 24HR Glowy Skin Tint with Vitamin C

Likely close Swatch reads about the same
Benefit Cosmetics

Shade 9 · Hello Happy Air Stick Foundation SPF 20

Likely close Swatch reads about the same · listed neutral-warm
bareMinerals

22 Warm Tan · Matte Foundation Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed warm
L'Oréal

Tan 6-7 · True Match Nude Hyaluronic Tinted Serum

Likely close Swatch reads about the same
Il Makiage

212-66140 140 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
Kosas

Medium Deep Warm 300 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed warm
Dose Of Colors

125 Medium Tan · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed neutral
MAC

NC45 · Studio Fix Soft Matte Foundation Stick

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Tan Olive · Youthful Glow Foundation Serum Drops

Likely close Swatch reads about the same · listed olive
KIKO Milano

10 Butterscotch · Skin Lover Refining Face Powder Foundation

Likely close Swatch reads about the same
Catrice

053N · Skin Like Luminous Foundation

Likely close Swatch reads about the same · listed neutral
VDL

V08 Cool Undertone · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed cool
Fenty Beauty

350 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral-cool
CoverGirl

60 - Tan · Simply Ageless Skin Perfector Essence

Likely close Swatch reads about the same
Rimmel London

407: Warm Tan – Warm undertones · Lasting Finish 35 Hour Foundation

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Cinnamon · Born To Glow Naturally Radiant Foundation

Likely close Swatch reads about the same · listed warm
Gucci

420N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed neutral
Max Factor

Medium · Miracle Pure Skin Reset 2-in-1 Serum Foundation

Likely close Swatch reads about the same
ILIA

Martinique · True Skin Serum Foundation

Likely close Swatch reads about the same · listed neutral-warm
It Cosmetics

Rich Honey · Bye Bye Foundation Powder

Likely close Swatch reads about the same · listed cool
Too Faced

Warm Beige · Born This Way Matte 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
NARS

Huahine · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed neutral
J.Cat Beauty

Honey · Aquasurance Compact Foundation

Likely close Swatch reads about the same
Juvia's Place

440 Savanna · I Am Magic Foundation

Likely close Swatch reads about the same · listed olive
PÜR

DN2 Nutmeg · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Lancôme

460 Suede · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
Pat McGrath Labs

20 Medium · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed cool
e.l.f. Cosmetics

Tan 400 W – tan with warm undertones · Camo Hydrating CC Cream

Likely close Swatch reads about the same · listed warm
Essence

40 · Natural Matte Mousse Foundation

Likely close Swatch reads about the same
BLK/OPL

Truly Topaz · Pore Perfecting Liquid Foundation

Likely close Swatch reads about the same · listed warm
Estée Lauder

5N1 Rich Ginger · Double Wear Light Soft Matte Hydra Makeup

Likely close Swatch reads about the same · listed neutral
Milani

Natural Tan · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same
Rare Beauty

400W · Liquid Touch Weightless Foundation

Likely close Swatch reads warmer · listed neutral-warm
florence by mills

T140 · Like a Light Skin Tint

Likely close Swatch reads about the same · listed neutral-cool
Perricone MD

Tan · No Makeup Foundation Serum Broad Spectrum SPF 20

Likely close Swatch reads about the same

Closest shade in the other 70 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Beyond Matte Liquid Foundation

M12 (lighter)
M14 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.