Foundation Shades

Too Faced

Warm Sand in other brands

Born This Way Matte 24 Hour Foundation · Liquid and cream

Depth
Lighter than 22% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads in between warm and cool #b86c37
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Too Faced Butter Pecan in Born This Way Undetectable Medium-to-Full Coverage Foundation (likely close). In all, 88 ranges have a likely-close shade and 95 brands have one worth trying.

Closest shade in each brand

The 40 closest of 95 brands. The other 55 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Too Faced

    Butter Pecan · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  2. Ulta Beauty

    Tan Warm · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed warm

  3. Clinique

    WN 118 Amber · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  4. Laura Mercier

    Nutmeg · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed cool

  5. L'Oréal

    510 - Hazelnut · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  6. It Cosmetics

    44 Tan Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  7. Juvia's Place

    430 Rio · I Am Magic Foundation

    Likely close Swatch reads about the same · listed olive

  8. bareMinerals

    24 Latte · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  9. UOMA Beauty

    T2W Brown Sugar · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  10. Bobbi Brown

    Almond · Skin Foundation Stick

    Likely close Swatch reads about the same · listed cool

  11. Estée Lauder

    5N2 Amber Honey · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed neutral-warm

  12. Yves Saint Laurent

    BR75 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed cool

  13. Givenchy

    N10 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  14. Dose Of Colors

    126 Medium Tan · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  15. Charlotte Tilbury

    13 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

  16. Maybelline

    Mocha · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  17. Rare Beauty

    430W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed olive

  18. L.A. Girl

    Warm Beige · Pro Coverage Liquid Foundation

    Likely close Swatch reads warmer · listed warm

  19. Lancôme

    450 Suede · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  20. Tarte

    51S Deep Sand · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  21. Benefit Cosmetics

    Shade 8 Tan Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  22. NYX Professional Makeup

    Honey · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  23. ZOEVA

    340W Magical · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  24. Morphe

    F3.90 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  25. Wet n Wild

    Toffee · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  26. Essence

    140 neutral buff · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  27. NARS

    MD5.25 Perth · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Fenty Beauty

    420 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads warmer

  29. Smith & Cult

    430 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads lighter · listed neutral

  30. MAC

    NC46 · Pro Longwear Nourishing Waterproof Foundation

    Likely close Swatch reads deeper · listed neutral

  31. Sephora Collection

    57 Y · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  32. Hynt Beauty

    Rich Chestnut · Encore Pressed Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  33. Milani

    Deep Amber · Screen Queen Foundation

    Likely close Swatch reads warmer

  34. Dermablend

    50C Honey Beige · Smooth Liquid Camo Foundation

    Likely close Swatch reads deeper · listed cool

  35. Exa

    230 Mia · High Fidelity Foundation

    Likely close Swatch reads about the same · listed olive

  36. e.l.f. Cosmetics

    42 Tan Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed neutral

  37. Kosas

    Deep Warm 370 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads deeper · listed warm

  38. Armani Beauty

    10 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  39. Pat McGrath Labs

    24 Medium Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  40. Cover FX

    G70 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 55 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Born This Way Matte 24 Hour Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.