Foundation Shades

ZOEVA

340W Magical in other brands

Authentik Skin Natural Luminous Foundation · Liquid and cream

Depth
Lighter than 23% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #c5692e
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is L'Oréal 510 - Hazelnut in Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation (likely close). In all, 17 ranges have a likely-close shade and 86 brands have one worth trying.

Closest shade in each brand

The 40 closest of 86 brands. The other 46 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. L'Oréal

    510 - Hazelnut · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  2. It Cosmetics

    Rich · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same · listed warm

  3. Too Faced

    Warm Sand · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  4. Smith & Cult

    430 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Charlotte Tilbury

    12 WARM · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed warm

  6. Juvia's Place

    350 Somalia · I Am Magic Foundation

    Likely close Swatch reads about the same · listed warm

  7. Maybelline

    Coconut · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  8. bareMinerals

    25 Cinnamon · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads warmer · listed neutral-warm

  9. Ulta Beauty

    Tan Warm · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads warmer · listed warm

  10. Natasha Denona

    P8 - Dark Deep Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads lighter · listed warm

  11. Clinique

    WN 118 Amber · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Worth sampling Swatch reads about the same · listed neutral-warm

  12. Laura Mercier

    Nutmeg · Flawless Lumière Radiance-Perfecting Foundation

    Worth sampling Swatch reads about the same · listed cool

  13. Lancôme

    450 Suede · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Worth sampling Swatch reads about the same

  14. NARS

    MD5.25 Perth · Natural Radiant Longwear Foundation

    Worth sampling Swatch reads deeper · listed neutral

  15. UOMA Beauty

    T2W Brown Sugar · Say What?! Foundation

    Worth sampling Swatch reads about the same · listed warm

  16. Wet n Wild

    Toffee · PhotoFocus Stick Foundation

    Worth sampling Swatch reads warmer

  17. Rare Beauty

    430W · Liquid Touch Weightless Foundation

    Worth sampling Swatch reads about the same · listed olive

  18. MAC

    NW43 · Studio Fix Soft Matte Foundation Stick

    Worth sampling Swatch reads lighter · listed cool

  19. Kosas

    Deep Warm 370 · Revealer Skin-Improving Foundation SPF 25

    Worth sampling Swatch reads deeper · listed warm

  20. Givenchy

    N10 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Worth sampling Swatch reads warmer · listed neutral

  21. Estée Lauder

    5N2 Amber Honey · Double Wear Light Soft Matte Hydra Makeup

    Worth sampling Swatch reads warmer · listed neutral-warm

  22. Dose Of Colors

    126 Medium Tan · Meet Your Hue Foundation

    Worth sampling Swatch reads warmer · listed warm

  23. Tarte

    Tan Deep Honey · Clay Stick Foundation

    Worth sampling Swatch reads lighter · listed warm

  24. Bobbi Brown

    Almond · Skin Foundation Stick

    Worth sampling Swatch reads about the same · listed cool

  25. Makeup Revolution

    F13.5 · Conceal & Define Full Coverage Foundation

    Worth sampling Swatch reads deeper and cooler · listed neutral

  26. L.A. Girl

    Warm Beige · Pro Coverage Liquid Foundation

    Worth sampling Swatch reads warmer · listed warm

  27. Il Makiage

    212-66140 140 · Woke Up Like This Flawless Base Foundation

    Worth sampling Swatch reads lighter · listed warm

  28. Yves Saint Laurent

    BR75 · All Hours Longwear Natural Matte Foundation

    Worth sampling Swatch reads warmer · listed cool

  29. Morphe

    F3.90 Warm · Fluidity Full-Coverage Foundation

    Worth sampling Swatch reads about the same · listed warm

  30. Fenty Beauty

    420 · Pro Filt'r Soft Matte Longwear Foundation

    Worth sampling Swatch reads warmer

  31. Benefit Cosmetics

    Shade 8 Tan Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Worth sampling Swatch reads deeper · listed warm

  32. NYX Professional Makeup

    Honey · Born To Glow Naturally Radiant Foundation

    Worth sampling Swatch reads about the same · listed neutral

  33. Lorac

    22 · PRO Soft Focus Longwear Foundation

    Worth sampling Swatch reads deeper · listed warm

  34. Cover FX

    G70 · Power Play Foundation

    Worth sampling Swatch reads about the same · listed warm

  35. Pat McGrath Labs

    24 Medium Deep · Sublime Perfection Foundation

    Worth sampling Swatch reads deeper · listed cool

  36. e.l.f. Cosmetics

    42 Tan Neutral · Soft Glam Satin Foundation

    Worth sampling Swatch reads about the same · listed neutral

  37. Dermablend

    50C Honey Beige · Smooth Liquid Camo Foundation

    Worth sampling Swatch reads deeper · listed cool

  38. Hynt Beauty

    Rich Chestnut · Encore Pressed Powder Foundation

    Worth sampling Swatch reads about the same · listed neutral

  39. beautyblender

    4.05 Warm · Bounce Liquid Whip Long Wear Foundation

    Worth sampling Swatch reads warmer · listed warm

  40. Exa

    230 Mia · High Fidelity Foundation

    Worth sampling Swatch reads about the same · listed olive

Closest shade in the other 46 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Authentik Skin Natural Luminous Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.