Tarte

35N medium neutral in other brands

Amazonian Clay Powder Foundation · Powder

Depth

Lighter than 43% of the shades in our data

Undertone

Listed as neutral on the brand's website

Swatch

Reads cooler than most shades this deep #d99266

Data

Tarte's own website, October 2026 (how we collect it)

The closest shade in another brand is MAC NW35 in Pro Longwear Nourishing Waterproof Foundation (likely close). In all, 215 ranges have a likely-close shade and 111 brands have one worth trying.

Closest shade in each brand

The 40 closest of 111 brands. The other 71 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. MAC

   NW35 · Pro Longwear Nourishing Waterproof Foundation

   Likely close Swatch reads about the same · listed neutral

2. NARS

   Syracuse · Soft Matte Complete Foundation

   Likely close Swatch reads about the same · listed warm

3. bareMinerals

   22 Warm Tan · Matte Loose Powder Mineral Foundation SPF 15

   Likely close Swatch reads about the same · listed warm

4. Clinique

   WN 92 · Even Better Refresh Hydrating and Repairing Foundation

   Likely close Swatch reads about the same · listed neutral-warm

5. Tarte

   38N medium-tan neutral · Timeless Hydrating Foundation

   Likely close Swatch reads about the same · listed neutral

6. Wet n Wild

   Amber · PhotoFocus Stick Foundation

   Likely close Swatch reads about the same

7. L'Oréal

   W5.5, Medium · True Match Super-Blendable Foundation

   Likely close Swatch reads about the same

8. Too Faced

   Spiced Rum · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

   Likely close Swatch reads about the same · listed cool

9. UOMA Beauty

   T1W Bronze Venus · Say What?! Foundation

   Likely close Swatch reads about the same · listed warm

10. Gucci

    330W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

11. Dose Of Colors

    121 Light Medium · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed cool

12. J.Cat Beauty

    Soft Taupe · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

13. Maybelline

    Toffee · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

14. Morphe

    Hint of Cappuccino · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads about the same · listed neutral

15. Charlotte Tilbury

    10 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

16. Milk Makeup

    Golden Honey · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

17. Il Makiage

    212-88145 145 · After Party Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

18. KVD Vegan Beauty

    165 Tan · Lock-It Powder Foundation Refills

    Likely close Swatch reads about the same · listed warm

19. Dior

    051 Praline · Diorskin Forever Undercover Foundation

    Likely close Swatch reads about the same · listed warm

20. Ulta Beauty

    Medium Cool · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed cool

21. Makeup Revolution

    F10.5 · Conceal & Glow Foundation

    Likely close Swatch reads about the same · listed warm

22. Yves Saint Laurent

    B70 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

23. W3LL People

    Dark Neutral · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral

24. Clarins

    111N · Skin Illusion Natural Hydrating Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

25. Make Up For Ever

    R410 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

26. Natasha Denona

    RP6 - Tan Rosy Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral

27. Cover FX

    60 G+ · Power Play Foundation

    Likely close Swatch reads warmer · listed olive

28. Estée Lauder

    6N1 Mocha · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads warmer · listed neutral

29. Max Factor

    80 - Bronze · Miracle Pure Skin-Improving Foundation

    Likely close Swatch reads warmer

30. Rare Beauty

    330N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

31. KIKO Milano

    8 NG Neutral Gold · Unlimited 24H Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

32. Lancôme

    420 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

33. Smith & Cult

    290 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

34. It Cosmetics

    Rich · Celebration Full Coverage Powder Foundation

    Likely close Swatch reads about the same

35. Catrice

    047W · Skin Like Luminous Foundation

    Likely close Swatch reads about the same · listed warm

36. Perricone MD

    Golden · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

37. Beauty Bakerie

    325 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

38. Tom Ford

    5.5 Bisque · Traceless Foundation Stick

    Likely close Swatch reads about the same

39. NYX Professional Makeup

    Neutral Buff · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

40. Fenty Beauty

    320 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 71 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 500 Deep Like Me
• Amorepacific 208 Medium Yellow
• Anastasia Beverly Hills 320N
• Antonym Dark
• Armani Beauty 7.25
• Au Naturale Lucia
• beautyblender 3.75 Warm
• Becca Cosmetics 3N2 Noisette
• Benefit Cosmetics Shade 8
• Bite Beauty T105
• BLK/OPL Rich Caramel
• Bobbi Brown Warm Honey
• boscia Manhattan Beach
• Burt's Bees Classic Ivory
• Clé de Peau Beauté B40 Light Tan Beige
• ColourPop 148N Med Dark
• COOLA Golden
• CoverGirl M10 Golden Natural
• Dermablend 50C Honey Beige
• Dr. Dennis Gross Skincare Medium/Deep
• Dr. Jart+ Medium
• e.l.f. Cosmetics 35 Medium Cool
• Elcie Cosmetics Vanilla
• Essence 100 Light Beige
• Exa 330 Bensley
• florence by mills LM070
• Flower Beauty M5 Caramel
• Givenchy Y315
• Guerlain 05C
• Haus Labs 310 Medium
• Hourglass No. 4 Beige
• Huda Beauty 455R
• Hynt Beauty Honey Chestnut
• ILIA 13 Kamari
• jane iredale M10
• Josie Maran Medium Dark
• Jouer Cosmetics Café
• Juice Beauty 15 Rosy Sand
• Juvia's Place 420 Havana
• Kevyn Aucoin 13 Deep EF
• Koh Gen Do 301
• Kosas Medium Tan Warm 250
• L.A. Girl Porcelain
• La Mer 430 Chestnut
• Laura Mercier 14
• Lawless Warmth
• lilah b. b classic
• Lorac 18
• Milani Sand
• No7 Sandalwood 470N
• Nudestix 6 Nude
• Origins 610
• Pacifica 18WT Warm Tan
• Pat McGrath Labs 17 Medium
• Physicians Formula Light to Medium
• Pretty Vulgar Shameless Skin
• PÜR TP4 Medium Tan
• Revlon 370 Toast
• Rimmel London 200 Soft Beige
• rms beauty 55
• Sephora Collection 12 Chestnut
• Shiseido 350 Maple
• Sisley Paris 3W2 Hazel
• Smashbox 3.2
• surratt beauty 10 Surreal Skin
• The Ordinary 3.1 Y
• Urban Decay 70WO
• VDL V07 Cool Undertone
• Wander Beauty Rich
• Winky Lux Deep
• ZOEVA 260W Harmony

Filter every range in the shade finder

Next to it in Amazonian Clay Powder Foundation

• 34B medium beige (lighter)
• 39N medium-tan neutral (deeper)

Colours come from Tarte's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.