Foundation Shades

Wet n Wild

Mahogany in other brands

PhotoFocus Liquid Foundation · Liquid and cream

Depth
Lighter than 10% of the shades in our data
Undertone
Not listed
Swatch
Reads in between warm and cool #8e5231
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is MAC NC50 in Pro Longwear Nourishing Waterproof Foundation (likely close). In all, 114 ranges have a likely-close shade and 92 brands have one worth trying.

Closest shade in each brand

The 40 closest of 92 brands. The other 52 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. MAC

    NC50 · Pro Longwear Nourishing Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

  2. KVD Vegan Beauty

    76 Deep W · Lock-It Foundation

    Likely close Swatch reads about the same · listed warm

  3. Clinique

    Fresh Clove · Acne Solutions Liquid Makeup

    Likely close Swatch reads about the same · listed neutral-warm

  4. Fenty Beauty

    440 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  5. Tarte

    52N Deep Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

  6. Juvia's Place

    240 Lagos · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral

  7. bareMinerals

    27 Warm Deep · Matte Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed warm

  8. NARS

    D5 Zambie · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed warm

  9. Dose Of Colors

    130 Dark · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  10. Laura Mercier

    Truffle · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Charlotte Tilbury

    15 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Catrice

    080 Neutral Pecan · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Benefit Cosmetics

    11 · Mini Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  14. Morphe

    F4.40 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  15. It Cosmetics

    52 Rich Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  16. Rare Beauty

    480W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  17. Almay

    900 Cappuccino · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads about the same

  18. Juice Beauty

    29 Deep · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed warm

  19. e.l.f. Cosmetics

    53 Deep Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads warmer · listed neutral

  20. Marc Jacobs Beauty

    84 Cocoa Medium · Re(marc)able Full Cover Foundation Concentrate

    Likely close Swatch reads about the same · listed cool

  21. Gucci

    510C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  22. PÜR

    Golden Deep · 4-In-1 Foundation Stick

    Likely close Swatch reads warmer · listed warm

  23. Becca Cosmetics

    5N1 Terracotta · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral

  24. Kosas

    Deep Neutral 380 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  25. Lancôme

    530 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

  26. Estée Lauder

    6C2 Pecan · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads warmer · listed cool

  27. Haus Labs

    470 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  28. Dermablend

    80W Chocolate Brown · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  29. Ulta Beauty

    Tan Neutral · Effortless Effect Foundation

    Likely close Swatch reads warmer · listed neutral

  30. Maybelline

    368 Deep Golden · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  31. Too Faced

    Chai · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  32. Make Up For Ever

    R530 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  33. Hourglass

    Warm Almond · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

  34. Revlon

    420 Mahogany · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  35. Cover FX

    G110 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  36. BLK/OPL

    Hazelnut · TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Likely close Swatch reads about the same

  37. surratt beauty

    15 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same

  38. Natasha Denona

    NP14 - Dark Neutral Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  39. Bobbi Brown

    Walnut · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  40. KIKO Milano

    Cocoa · Tuscan Sunshine Luminous Foundation

    Likely close Swatch reads about the same

Closest shade in the other 52 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in PhotoFocus Liquid Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.