Foundation Shades

Rimmel London

601 Soft Chocolate in other brands

Kind & Free Glow It Up Moisturising Skin Tint · Skin tint, BB and CC

Depth
Lighter than 11% of the shades in our data
Undertone
Not listed
Swatch
Reads in between warm and cool #855437
Data
Rimmel London's own website, October 2026 (how we collect it)

The closest shade in another brand is Rimmel London 603: Mocha – Cool undertones in Lasting Finish 35 Hour Foundation (likely close). In all, 190 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Rimmel London

    603: Mocha – Cool undertones · Lasting Finish 35 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  2. Maybelline

    Java · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  3. Milani

    Golden Toffee · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same · listed warm

  4. Laura Mercier

    Espresso · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  5. MAC

    NC50 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

  6. Tarte

    57S rich sand · face tape foundation

    Likely close Swatch reads about the same · listed warm

  7. Clinique

    WN 124 Sienna · Stay Matte Oil-Free Makeup

    Likely close Swatch reads about the same · listed neutral-warm

  8. e.l.f. Cosmetics

    7 Deep/Rich Cool · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed cool

  9. surratt beauty

    15 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same

  10. bareMinerals

    29 Truffle · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  11. CoverGirl

    D60 Toasted Almond · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

  12. Essence

    170 Light deep · I Love Flawless Skin Foundation

    Likely close Swatch reads about the same

  13. Catrice

    075W · Skin Like Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  14. KVD Vegan Beauty

    77 Deep W · Lock-It Foundation

    Likely close Swatch reads about the same · listed warm

  15. Morphe

    F4.40 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  16. Elcie Cosmetics

    Almond · Micro Silque Foundation

    Likely close Swatch reads about the same · listed warm

  17. UOMA Beauty

    T1W Black Pearl · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  18. It Cosmetics

    59 Deep Cool · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed cool

  19. BLK/OPL

    Hazelnut · TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Likely close Swatch reads about the same

  20. Becca Cosmetics

    5N1 Terracotta · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Max Factor

    Espresso · Lasting Performance Foundation

    Likely close Swatch reads about the same

  22. Benefit Cosmetics

    Shade 12 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  23. Rare Beauty

    510W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed olive

  24. KIKO Milano

    9.5 NG Neutral Gold · Unlimited 24H Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  25. Sisley Paris

    7N Caramel · Phyto-Teint Nude

    Likely close Swatch reads about the same · listed neutral

  26. Fenty Beauty

    430 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  27. Ulta Beauty

    Deep · Tinted Moisturizer SPF 24

    Likely close Swatch reads cooler

  28. Clé de Peau Beauté

    O100 Rich Deep Ocher · The Foundation SPF 22

    Likely close Swatch reads about the same · listed neutral

  29. PÜR

    Golden Deep · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

  30. Cover FX

    N120 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed neutral

  31. Estée Lauder

    6C2 Pecan · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed cool

  32. NARS

    D3 Iguaçu · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads warmer · listed neutral

  33. NYX Professional Makeup

    Warm Mahogany · Can't Stop Won't Stop Foundation

    Likely close Swatch reads warmer · listed warm

  34. Make Up For Ever

    R530 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  35. L'Oréal

    Neutral 400 · Lumi Le Glow Tint

    Likely close Swatch reads about the same · listed neutral

  36. Natasha Denona

    65 MD · Face Glow Foundation

    Likely close Swatch reads about the same · listed cool

  37. Clarins

    D5N · Double Serum Foundation 2in1 Hybrid Foundation

    Likely close Swatch reads about the same

  38. Il Makiage

    212-66215 215 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads cooler · listed warm

  39. Dose Of Colors

    130 Dark · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  40. boscia

    La Jolla · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Kind & Free Glow It Up Moisturising Skin Tint

Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.