The Ordinary

3.3 N in other brands

Serum Foundation · Liquid and cream

Depth

Lighter than 7% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads in between warm and cool #70503e

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is The Ordinary 3.3 N in Coverage Foundation (likely close). In all, 66 ranges have a likely-close shade and 91 brands have one worth trying.

Closest shade in each brand

The 40 closest of 91 brands. The other 51 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. The Ordinary

   3.3 N · Coverage Foundation

   Likely close Swatch reads about the same · listed neutral

2. Make Up For Ever

   R550 · Matte Velvet Skin Full Coverage Foundation

   Likely close Swatch reads about the same · listed cool

3. Cover FX

   N120 · Natural Finish Foundation

   Likely close Swatch reads about the same · listed neutral

4. Urban Decay

   80WO · Stay Naked Weightless Liquid Foundation

   Likely close Swatch reads about the same · listed warm

5. Makeup Revolution

   F13.7 · Conceal & Define Full Coverage Foundation

   Likely close Swatch reads about the same · listed warm

6. CoverGirl

   D70 Cappuccino · TruBlend Matte Made Liquid Foundation

   Likely close Swatch reads about the same

7. Smashbox

   4.7 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

   Likely close Swatch reads about the same · listed neutral

8. NYX Professional Makeup

   Mocha · Can't Stop Won't Stop Foundation

   Likely close Swatch reads about the same · listed olive

9. Dermablend

   90N Deep Brown · Cover Creme Full Coverage Foundation

   Likely close Swatch reads about the same · listed neutral

10. Tom Ford

    13.0 Espresso · Traceless Soft Matte Foundation

    Likely close Swatch reads cooler · listed cool

11. Maybelline

    375 Java · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

12. KVD Vegan Beauty

    082 Deep · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed cool

13. Fenty Beauty

    495 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads cooler · listed cool

14. Sephora Collection

    67 Expresso · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed neutral

15. Exa

    130 Julie · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral-cool

16. ILIA

    18 Roque · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads cooler · listed neutral

17. Bobbi Brown

    Cool Walnut · Skin Foundation Stick

    Likely close Swatch reads cooler · listed cool

18. bareMinerals

    30 Cocoa · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads about the same · listed neutral-cool

19. Armani Beauty

    16 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed olive

20. BLK/OPL

    Carob · TRUE COLOR Pore Perfecting Crème Powder Foundation

    Likely close Swatch reads about the same

21. Huda Beauty

    530R Coffee Bean · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed cool

22. Clinique

    CN 126 Espresso · Even Better Refresh Hydrating and Repairing Foundation

    Likely close Swatch reads deeper · listed neutral-cool

23. Tarte

    61H · Maracuja Hydrating Tinted Moisturizer

    Likely close Swatch reads deeper · listed warm

24. Ulta Beauty

    Dark Cool · Effortless Effect Foundation

    Likely close Swatch reads about the same · listed cool

25. L'Oréal

    114 Rich Chocolate · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

26. PÜR

    Warm Deep · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

27. Il Makiage

    212-66185 185 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads lighter · listed neutral

28. NARS

    Iguacu · Soft Matte Complete Foundation

    Likely close Swatch reads cooler · listed neutral

29. UOMA Beauty

    T2W Black Pearl · Say What?! Foundation

    Likely close Swatch reads deeper and cooler · listed warm

30. Hourglass

    No. 8 Walnut · Veil Fluid Makeup

    Likely close Swatch reads cooler · listed neutral

31. MAC

    NW44 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads deeper · listed neutral

32. Natasha Denona

    65 MD · Face Glow Foundation

    Likely close Swatch reads about the same · listed cool

33. Morphe

    F4.110 Olive · Fluidity Full-Coverage Foundation

    Likely close Swatch reads deeper and warmer · listed olive

34. Elcie Cosmetics

    Warm Beige · Micro Silque Foundation

    Likely close Swatch reads lighter · listed warm

35. Estée Lauder

    7N1 Deep Amber · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads warmer · listed neutral

36. Beauty Bakerie

    305 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

37. Burt's Bees

    Deep Maple · Goodness Glows Liquid Foundation

    Likely close Swatch reads warmer · listed cool

38. Kosas

    10 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads deeper and cooler · listed cool

39. Catrice

    090 Espresso Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

40. e.l.f. Cosmetics

    55 Deep Warm · Soft Glam Satin Foundation

    Likely close Swatch reads warmer · listed warm

Closest shade in the other 51 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Anastasia Beverly Hills Mink
• Au Naturale Punaluu
• beautyblender 4.40 Neutral
• Becca Cosmetics Cocao
• Benefit Cosmetics Shade 11 Dark Neutral
• Bite Beauty D185
• boscia La Jolla
• Charlotte Tilbury 14 NEUTRAL
• ColourPop 215N Deep Dark
• Dior 080 Ebony
• Dose Of Colors 131 Dark
• Essence 270 Warm Amber
• florence by mills D200
• Flower Beauty D3 Mocha
• Givenchy W430
• Gucci 520O
• Haus Labs 510 Deep
• It Cosmetics 58 Deep Neutral
• J.Cat Beauty Autumn Spice
• jane iredale M17
• Jouer Cosmetics Truffle
• Juice Beauty 29 Deep
• Juvia's Place 210 Togo
• Kevyn Aucoin 16 Deep EF
• KIKO Milano Cocoa
• L.A. Girl Creamy Cocoa
• La Mer 420 Terra
• Lancôme 550 Suede C
• Laura Mercier Espresso
• Lawless Obsidian
• Lorac 23
• Marc Jacobs Beauty 86 Cocoa Deep
• Milani Mahogany
• Milk Makeup Espresso
• Nudestix 10 Nude
• Ofra Cosmetics 10
• Origins 730
• Pacifica 02ND Neutral Deep
• Pat McGrath Labs 33 Deep
• Perricone MD Rich
• Physicians Formula DpW2
• Pretty Vulgar Darling At Dusk
• Rare Beauty 510W
• Revlon 420 Mahogany
• rms beauty 122
• Shiseido 560
• Smith & Cult 500 Cool
• surratt beauty 15 Surreal Skin
• Too Faced Ganache
• Wet n Wild Almond
• Yves Saint Laurent B95

Filter every range in the shade finder

Next to it in Serum Foundation

• 3.2 R (lighter)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.