Foundation Shades

Morphe

F1.40 Warm ) in other brands

Fluidity Full-Coverage Foundation · Liquid and cream

Depth
Lighter than 95% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads warmer than most shades this deep #f2daae
Data
Retailer swatch, January 2021 (how we collect it)

This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Makeup Revolution F8.5 in Conceal & Define Full Coverage Foundation (likely close). In all, 45 ranges have a likely-close shade and 90 brands have one worth trying.

Closest shade in each brand

The 40 closest of 90 brands. The other 50 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Makeup Revolution

    F8.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  2. Too Faced

    Almond · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed warm

  3. The Ordinary

    1.2 Y · Serum Foundation

    Likely close Swatch reads about the same · listed warm

  4. Hynt Beauty

    Ivory · Encore Pressed Powder Foundation

    Likely close Swatch reads about the same · listed cool

  5. NARS

    L3 Gobi · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed warm

  6. Natasha Denona

    10 FN · Face Glow Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Estée Lauder

    1W0 Warm Porcelain · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads lighter · listed warm

  8. Fenty Beauty

    105 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads lighter · listed warm

  9. Maybelline

    Natural Beige · SuperStay Full Coverage Powder Foundation

    Likely close Swatch reads about the same

  10. Sephora Collection

    04 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads cooler · listed neutral

  11. NYX Professional Makeup

    Nude · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

  12. Juvia's Place

    700 Vienna · I Am Magic Foundation

    Likely close Swatch reads cooler · listed warm

  13. Givenchy

    N00 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Likely close Swatch reads cooler · listed neutral

  14. bareMinerals

    04 Golden Fair · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20

    Likely close Swatch reads cooler · listed warm

  15. Milani

    Creamy Vanilla · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads cooler

  16. Laura Mercier

    Bamboo Beige · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads deeper and cooler · listed neutral

  17. Make Up For Ever

    Y255 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads deeper · listed olive

  18. Huda Beauty

    150G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads cooler · listed warm

  19. Hourglass

    Warm Ivory · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads deeper and cooler · listed warm

  20. Dermablend

    0C Linen · Smooth Liquid Camo Foundation

    Likely close Swatch reads cooler · listed cool

  21. e.l.f. Cosmetics

    Lily · Flawless Finish Foundation

    Likely close Swatch reads deeper and cooler · listed warm

  22. MAC

    NC30 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads deeper and cooler · listed olive

  23. La Mer

    160 Crème · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  24. Ulta Beauty

    Fair to Light Warm · Velvet Matte Longwear Foundation

    Likely close Swatch reads cooler · listed warm

  25. Tom Ford

    1.4 Bone · Traceless Soft Matte Foundation

    Likely close Swatch reads deeper · listed olive

  26. Shiseido

    120 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads lighter and cooler · listed warm

  27. Haus Labs

    030 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads cooler · listed warm

  28. Revlon

    130 Porcelain · ColorStay Makeup For Normal/Dry Skin

    Likely close Swatch reads much cooler

  29. Dose Of Colors

    109 Light · Meet Your Hue Foundation

    Likely close Swatch reads cooler · listed warm

  30. VDL

    V02 Warm Light Beige · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  31. Guerlain

    00W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  32. Charlotte Tilbury

    3 WARM · Airbrush Flawless Foundation

    Worth sampling Swatch reads much cooler · listed warm

  33. Urban Decay

    30NN · Stay Naked The Fix Powder Foundation

    Worth sampling Swatch reads much cooler · listed neutral

  34. Smith & Cult

    140 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Worth sampling Swatch reads deeper and cooler · listed warm

  35. Lancôme

    230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Worth sampling Swatch reads much cooler

  36. Bobbi Brown

    Cool Beige · Skin Long-Wear Fluid Powder Foundation SPF 20

    Worth sampling Swatch reads lighter and much cooler · listed cool

  37. Kevyn Aucoin

    02 ST · Stripped Nude Skin Tint

    Worth sampling Swatch reads much cooler

  38. Tarte

    24G Light Golden · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Worth sampling Swatch reads deeper and cooler · listed warm

  39. L'Oréal

    Ivory Buff · Infallible 24HR Fresh Wear Foundation In A Powder

    Worth sampling Swatch reads deeper and cooler

  40. Anastasia Beverly Hills

    120W · Luminous Foundation

    Worth sampling Swatch reads much cooler · listed warm

Closest shade in the other 50 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Fluidity Full-Coverage Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.