Foundation Shades

Milk Makeup

Warm Medium in other brands

Blur Liquid Matte Foundation · Liquid and cream

Depth
Lighter than 58% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads warmer than most shades this deep #d2ab70
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Anastasia Beverly Hills 290C in Luminous Foundation (likely close). In all, 84 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Anastasia Beverly Hills

    290C · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  2. MAC

    C45 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed olive

  3. Estée Lauder

    2W1 Dawn · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed warm

  4. bareMinerals

    18 Medium Tan · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral-cool

  5. NARS

    M3 Stromboli · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed warm

  6. Wet n Wild

    Golden Beige · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same · listed warm

  7. Fenty Beauty

    255 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  8. Ulta Beauty

    Medium Neutral · Effortless Effect Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Bobbi Brown

    Golden Honey · Skin Foundation Stick

    Likely close Swatch reads about the same · listed warm

  10. Laura Mercier

    Tawny · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  11. Dermablend

    35W Chai · Smooth Liquid Camo Foundation

    Likely close Swatch reads cooler · listed warm

  12. Essence

    50 · Skin Tint

    Likely close Swatch reads cooler

  13. Almay

    110 Light · Skin Perfecting Healthy Biome Makeup

    Likely close Swatch reads about the same

  14. The Ordinary

    2.1 Y · Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  15. Catrice

    040N · Nude Drop Tinted Serum Foundation

    Likely close Swatch reads cooler · listed neutral

  16. Benefit Cosmetics

    Shade 6 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  17. Make Up For Ever

    Y455 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  18. Cover FX

    1 G Plus Medium · Custom Cover Drops

    Likely close Swatch reads about the same · listed olive

  19. KVD Vegan Beauty

    027 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads cooler · listed neutral

  20. Ofra Cosmetics

    7.15 · Absolute Cover Foundation

    Likely close Swatch reads deeper · listed neutral

  21. Kosas

    5.5 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads about the same · listed olive

  22. Makeup Revolution

    F6 · Fast Base Stick Foundation

    Likely close Swatch reads about the same · listed warm

  23. Too Faced

    Sand · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads deeper · listed warm

  24. Sephora Collection

    29 Y · Best Skin Ever Liquid Foundation

    Likely close Swatch reads cooler · listed warm

  25. Pacifica

    26NM Neutral Medium · Alight Clean Foundation

    Likely close Swatch reads cooler · listed neutral

  26. Armani Beauty

    5 · Designer Lift Smoothing Firming Full Coverage Foundation with SPF 20

    Likely close Swatch reads cooler · listed neutral

  27. Flower Beauty

    M4 Tawny · Light Illusion Liquid Foundation

    Likely close Swatch reads deeper and cooler

  28. e.l.f. Cosmetics

    Fair 140 W - fair with warm undertones · Camo CC Cream SPF 30

    Likely close Swatch reads cooler · listed warm

  29. Lorac

    09 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads cooler · listed olive

  30. Tarte

    22G Light Golden · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads cooler · listed warm

  31. Dose Of Colors

    119 Light Medium · Meet Your Hue Foundation

    Likely close Swatch reads cooler · listed olive

  32. Lancôme

    190 Ivoire W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads cooler · listed warm

  33. L'Oréal

    W6.5, Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads cooler

  34. Burt's Bees

    Bamboo · Mattifying Powder Foundation

    Likely close Swatch reads about the same · listed warm

  35. Pat McGrath Labs

    16 Medium · Sublime Perfection Foundation

    Likely close Swatch reads cooler · listed cool

  36. NYX Professional Makeup

    True Beige · Can't Stop Won't Stop Foundation

    Likely close Swatch reads cooler · listed warm

  37. Charlotte Tilbury

    7 NEUTRAL · Beautiful Skin Foundation

    Likely close Swatch reads cooler · listed neutral

  38. Maybelline

    Light Beige · Fit Me Dewy + Smooth Foundation

    Likely close Swatch reads cooler

  39. Juvia's Place

    530 Ibiza · I Am Magic Foundation

    Likely close Swatch reads cooler · listed neutral

  40. Clarins

    04 · Skin Illusion Tinted Moisturiser SPF 25

    Likely close Swatch reads cooler

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Blur Liquid Matte Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.