Fenty Beauty

185 in other brands

Pro Filt'r Soft Matte Powder Foundation · Powder

Depth

Lighter than 83% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads in between warm and cool #edc5a1

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is KVD Vegan Beauty 006 Light in True Portrait Medium Coverage Shake Foundation (likely close). In all, 237 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. KVD Vegan Beauty

   006 Light · True Portrait Medium Coverage Shake Foundation

   Likely close Swatch reads about the same · listed neutral

2. Ulta Beauty

   Light Warm · Velvet Matte Longwear Foundation

   Likely close Swatch reads about the same · listed warm

3. beautyblender

   1.60 Warm · Bounce Liquid Whip Long Wear Foundation

   Likely close Swatch reads about the same · listed warm

4. Bobbi Brown

   4.5 Warm Natural · Skin Foundation SPF 15

   Likely close Swatch reads about the same · listed warm

5. Tom Ford

   0.3 Ivory Silk · Traceless Foundation Stick

   Likely close Swatch reads about the same

6. It Cosmetics

   21 Light Warm · Your Skin But Better Foundation + Skincare

   Likely close Swatch reads about the same · listed warm

7. NARS

   L2 Mont Blanc · Natural Radiant Longwear Foundation

   Likely close Swatch reads about the same · listed neutral

8. CoverGirl

   550 Light/Medium · Clean Fresh Skin Milk Foundation

   Likely close Swatch reads about the same

9. Too Faced

   Porcelain · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

   Likely close Swatch reads about the same · listed cool

10. Maybelline

    Medium Beige · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

11. Armani Beauty

    5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed neutral

12. Revlon

    220 Natural Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

13. NYX Professional Makeup

    Soft Beige · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

14. e.l.f. Cosmetics

    14 Fair Cool · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed cool

15. bareMinerals

    03 Fairly Light · Matte Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

16. MAC

    C4.5 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral-warm

17. L'Oréal

    430 - Ivory Buff · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

18. Fenty Beauty

    210 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral-warm

19. Benefit Cosmetics

    Shade 3 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

20. La Mer

    180 Linen · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

21. Huda Beauty

    140G Cashew · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

22. Cover FX

    2 G Light · Custom Cover Drops

    Likely close Swatch reads about the same · listed warm

23. Kevyn Aucoin

    03 Light EF · Foundation Balm

    Likely close Swatch reads about the same

24. Sephora Collection

    Medium · Perfection Mist Airbrush Foundation

    Likely close Swatch reads about the same · listed neutral

25. Milani

    Medium Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

26. Becca Cosmetics

    2W1 Vanilla · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

27. Exa

    410 James · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral

28. Givenchy

    N03.5 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

29. Juvia's Place

    600 Cairo · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

30. Hourglass

    Bisque · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

31. Estée Lauder

    2W1 Dawn · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed warm

32. Laura Mercier

    Vanillé · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

33. Guerlain

    03W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

34. Milk Makeup

    Sand · Sunshine Skin Tint SPF 30

    Likely close Swatch reads about the same · listed warm

35. Wander Beauty

    Fair Light · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed warm

36. Shiseido

    360 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed olive

37. Pacifica

    37WL Warm Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

38. Yves Saint Laurent

    B10 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-cool

39. surratt beauty

    3 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed cool

40. Urban Decay

    40CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 104 Light/Medium Pink
• Anastasia Beverly Hills 150W
• Antonym Beige Light
• Au Naturale Porcelain
• Beauty Bakerie 345 Warm
• Bite Beauty L20
• boscia Venice
• Burt's Bees Porcelain
• Catrice 002 Porcelain Beige
• Charlotte Tilbury 4 WARM
• Clinique Matte Cream
• ColourPop 50W Light
• Dermablend 0C Pale Ivory
• Dior 3 Warm Olive
• Dose Of Colors 111 Light
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ Light
• Elcie Cosmetics Cameo
• Essence 10 Cool Porcelain
• florence by mills F010
• Flower Beauty L2 Ivory
• Gucci 180W
• Haus Labs 040 Fair
• Hynt Beauty Sand
• Il Makiage 212-66030 30
• ILIA 5 Bom Bom
• J.Cat Beauty Ivory
• jane iredale Radiant
• Josie Maran RG30 Mystical
• Jouer Cosmetics Linen
• Juice Beauty 14 Sand
• Koh Gen Do 2
• Kosas Very Light Neutral 100
• L.A. Girl Bisque
• Lancôme 320 Versatile Amande III
• Lawless Mesa
• lilah b. b natural
• Lorac 03
• Make Up For Ever Y315
• Makeup Revolution F2.5
• Morphe F1.100 Neutral
• Natasha Denona 31W
• Nudestix 3 Nude
• Ofra Cosmetics 4.25
• Origins 100
• Pat McGrath Labs 13 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• PÜR Golden Light
• Rare Beauty 170W
• rms beauty 11
• Smashbox 1.1
• Smith & Cult 150 Warm
• Tarte 20S light sand
• The Ordinary 2.1 P
• UOMA Beauty T1W Fair Lady
• VDL V04 Warm Tan
• W3LL People Fair Golden
• Wet n Wild Soft Beige
• Winky Lux Medium
• ZOEVA 100W CNFT

Filter every range in the shade finder

Next to it in Pro Filt'r Soft Matte Powder Foundation

• 180 (lighter)
• 190 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.