Foundation Shades

Cover FX

N40 in other brands

Power Play Foundation · Liquid and cream

Depth
Lighter than 48% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads cooler than most shades this deep #cca187
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX N25 in Natural Finish Foundation (likely close). In all, 200 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Cover FX

    N25 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Almay

    300 Naked · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads about the same

  3. Dermablend

    37N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads about the same · listed neutral

  4. Natasha Denona

    70WN · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  5. Make Up For Ever

    Y328 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  6. Guerlain

    04N · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  7. Charlotte Tilbury

    9 · Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  8. bareMinerals

    13 Golden Beige · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  9. Armani Beauty

    3.5 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  10. Lancôme

    02C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed cool

  11. Sephora Collection

    30 Sand · Matte Perfection Full Coverage Foundation

    Likely close Swatch reads about the same

  12. La Mer

    43 Beige Nude · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads about the same · listed warm

  13. Urban Decay

    4.5 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  14. ColourPop

    125N Med Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed neutral

  15. It Cosmetics

    Neutral Medium · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads about the same · listed neutral

  16. Too Faced

    Honey · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

  17. Haus Labs

    190 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed olive

  18. Dior

    4 Warm Olive · Dior Forever Matte Foundation

    Likely close Swatch reads about the same · listed olive

  19. Hourglass

    Sable · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

  20. Tarte

    51S · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed warm

  21. Estée Lauder

    3N2 Wheat · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads cooler · listed neutral-warm

  22. Bobbi Brown

    Neutral Almond · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  23. Tom Ford

    0.4 Rose · Traceless Foundation Stick

    Likely close Swatch reads about the same

  24. florence by mills

    M080 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed warm

  25. PÜR

    TP4 Sand · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed cool

  26. Kevyn Aucoin

    10 Medium EF · The Etherealist Foundation

    Likely close Swatch reads warmer · listed warm

  27. Givenchy

    N06 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Likely close Swatch reads warmer · listed warm

  28. Nudestix

    3.5 Nude · Tinted Cover Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  29. Physicians Formula

    Fair to Light · NF Sheer Line Of Defense Foundation SPF 30

    Likely close Swatch reads about the same

  30. Yves Saint Laurent

    BR50 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed cool

  31. Origins

    510 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed cool

  32. Josie Maran

    Medium Dark · Argan Matchmaker Serum Foundation

    Likely close Swatch reads about the same

  33. Laura Mercier

    13 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed neutral

  34. Bite Beauty

    M90 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed neutral

  35. e.l.f. Cosmetics

    Sand · Flawless Finish Foundation

    Likely close Swatch reads warmer · listed neutral

  36. Revlon

    350 Rich Tan · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  37. Clinique

    Medium · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads cooler

  38. Jouer Cosmetics

    Bronzed · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed neutral

  39. Milani

    Light Beige · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  40. Juice Beauty

    12 Desert Beige · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed neutral-warm

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Power Play Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.